Christophe Pans
@christophepans
Senior executive in business development and exports in agribusiness.
What I'm looking for
I am a senior executive specializing in business development and exports, particularly within the agribusiness sector. With extensive experience at leading companies like Viña Santa Ema and Cremaschi Furlotti, I have a proven track record in commercial expansion and market opening. My expertise lies in negotiating with global distributors and retailers, ensuring that brands achieve their maximum potential in competitive markets.
Throughout my career, I have been recognized for my efficient execution approach and process optimization. I have successfully developed automated ERP systems and QR-based marketing platforms that connect producers directly with consumers. My efforts have consistently resulted in profitable and sustainable growth, exemplified by increasing U.S. sales by 99% at Santa Ema Winery and achieving a 400% increase in bottled wine sales at Cremaschi Barriga Winery.
Fluent in multiple languages, I thrive in multicultural environments and have a passion for leading teams towards success. I am committed to fostering strategic alliances and exploring new markets, as demonstrated by my experience in opening markets across Africa and consolidating brands in over 30 countries.
Experience
Work history, roles, and key accomplishments
Export Manager - North America
Santa Ema Winery
Sep 2023 - Jan 2025 (1 year 4 months)
Increased U.S. sales by 99%, making it the most important market in the region (80% of regional revenue). Led negotiations with key buyers such as Costco, ShopRite, and Bottle King, ensuring greater retail presence. Organized over 10 training events and tastings, improving brand perception and generating direct sales.
Export Manager - USA, Europe, Africa
Cremaschi Barriga Winery S.A.
Feb 2014 - Jun 2023 (9 years 4 months)
Negotiated and closed a 12 SKU business with the 500-store Dutch supermarket chain Coop/PLUS. Increased U.S. bottled wine sales by 400%, reaching 1.3M liters annually, and signed a national contract with Walmart USA. Implemented a new sales channel (flexitanks), generating USD 985,000 in annual revenue.
Export Director - Global
Vina Marty SPA
May 2009 - Jan 2014 (4 years 8 months)
Grew sales from USD 0 to USD 1M in 4 years and built strategic alliances with Carrefour (Belgium). Developed markets across Asia, Europe, and the Americas. Designed an Excel-based ERP system that automated the generation of production, purchasing, and shipping documents.
Global Export Manager
Errazuriz Ovalle Vineyards
Aug 2007 - Apr 2009 (1 year 8 months)
Managed a USD 13M portfolio and increased margins in China by 40% by establishing a direct channel. Opened new markets such as the Czech Republic and Ghana.
Founder, CEO
Pansfruit Company
Apr 2005 - Jul 2007 (2 years 3 months)
Founded and led a fresh fruit export company, generating USD 1.5M in revenue in 2 years. Closed logistics contracts with shipping companies, optimizing income by USD 2,000 per container. Built sales networks in Japan, South Korea, Belgium, and the U.S.
General Manager, Fresh Fruit Division
DPO International
Jun 1997 - Present (28 years)
Founded the Chilean office as global director of the division, managing the entire supply chain. Positioned the company as a key supplier of grapes in South Korea and lemons in Japan. Led an Asian sales team and generated USD 2.5M in sales.
Country Manager
Baines / Vandijk / Vema
Jan 1996 - Present (29 years 5 months)
Upon arriving in Chile, secured an annual contract with three Belgian companies, fostering successful business relationships. Conducted key market analysis for their continued success.
Country Manager
Danone
Mar 1995 - Present (30 years 3 months)
During the Yugoslavian war, successfully introduced Nutricia powdered milk from Danone, overcoming the embargo. Created a lasting business relationship with KIBID.
Education
Degrees, certifications, and relevant coursework
University of Antwerp
Bachelor's Degree, Applied Economics, International Sales
Completed a Bachelor's Degree in Applied Economics with a major in International Sales. The program provided a strong foundation in economic principles and global market strategies.
Wine & Spirit Education Trust (WSET)
Certification, Wine and Spirits
Grade: 88% with distinction
Achieved WSET II certification with distinction, demonstrating advanced knowledge in wines and spirits. This certification enhanced expertise in the wine industry.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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