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Tomas del fierroTF
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Tomas del fierro

@tomasdelfierro

Passionate about Marketing and leadership

Chile
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What I'm looking for

Seeking a challenging role that leverages my marketing expertise and leadership skills to drive growth and success, with opportunities for professional development and learning.

As a seasoned marketing professional with a Master's degree in Strategic Management, I bring a unique blend of leadership skills and marketing expertise to the table. With a proven track record of mobilizing teams and driving results, I am passionate about learning and taking on new challenges.

Throughout my career, I have developed a strong ability to align motivations and competencies towards a common purpose, and I am motivated by the opportunity to make a meaningful impact. With experience in leading multidisciplinary marketing teams, restructuring brand bases, and developing strategic leadership programs, I am confident in my ability to drive growth and success.

In addition to my marketing expertise, I possess a strong understanding of digital campaigns, UX/UI, and e-commerce, with experience in managing digital budgets and creating internal logistics for new areas. I am a results-driven professional with a strong analytical mindset, and I am excited to bring my skills and expertise to a new challenge.

Experience

Work history, roles, and key accomplishments

Vgroup S.A logoVS

Marketing Manager

Vgroup S.A

Aug 2023 - May 2024 (9 months)

• Lead multidisciplinary Marketing team.
• Area and brand bases restructuring.
• Support for web improvements, UX/UI, etc.
• Development of structure and area guidelines.
• Presentation and analysis of results (LookerStudio).
• Execution of improvements with different areas.
• Management of agency and digital campaigns.
• Creation and definition of KPIs.

RedSalud S.A logoRS

Digital Marketing Manager

RedSalud S.A

Oct 2022 - Jun 2023 (8 months)

• Administration and improvement of Digital campaigns.
• Support for web development, app, etc.
• Management and planning of digital budget.
• Presentation and analysis of results (DataStudio).
• Execution of improvements with different related areas.
• Management of agencies and digital campaigns.

Tehmco S.A logoTS

E-commerce Manager

Tehmco S.A

Aug 2021 - Oct 2022 (1 year 2 months)

• Creation of internal logistics for new areas.
• Create complete E-Commerce and Marketing area.
• Definition and creation of digital campaigns and budget.
• Analysis and implementation of website and respective
integrations for E-Commerce.
• Support to the commercial area through Marketing.
• Management of agencies and digital campaigns.
• Creation and definition of KPIs

Unired S.A (SMU) logoUS

Product Manager

Unired S.A (SMU)

Feb 2020 - Aug 2021 (1 year 6 months)

• Manage Marketing plan and execution.
• Control of marketing campaigns and budget.
• Responsible for monthly reports (KPIs).
• Analysis and implementation of digital platforms.
• Proposals and execution of digital improvements
(Web, RRSS).

CS

Sales and Marketing Manager

COBASA S.A

Feb 2018 - Feb 2020 (2 years)

• Definición y cumplimiento de resultados e inversión de ambas áreas
• Desarrollo de planes de marketing y ventas
• Estructuración y mejora de canales digitales (Shopify)
• Cumplimiento de ventas y KPI's

Education

Degrees, certifications, and relevant coursework

Tomas hasn't added their education

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Tech stack

Software and tools used professionally

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