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Chinmay Ranade

@chinmayranade

I am a global pharma marketing and commercial strategy leader with 18+ years of experience across global and country roles.

Switzerland

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At Abbott Pharmaceuticals, I led global brand, portfolio and commercial strategy for Duspatal, Ganaton and Dicetel across 23 countries. The gastroenterology portfolio was approximately USD 200M, and my work contributed to approximately 20% year-over-year growth.

Earlier at Abbott Pharmaceuticals in Mumbai, I led the Gastroenterology marketing function, including the Heptral Brand Acceleration Strategy and the Creon SD launch. I also headed Commercial Excellence/SFE, supporting more than 2,500 field employees through sales performance initiatives, analytics and sales enablement.

At Roche Pharma AG, I led oncology marketing for Herceptin, Xeloda, Perjeta and Kadcyla, including launch work and a Herceptin growth strategy that supported approximately 18% year-over-year growth. Across my pharmaceutical career, I've worked in global and country commercial strategy, brand marketing, portfolio management and launches; I'm PMP® certified.

Experience

Work history, roles, and key accomplishments

Global Brand Manager (Gastroenterology)

Abbott Pharmaceuticals

Jan 2021 - Dec 2025 (4 years 11 months)

Led global brand, portfolio and commercial strategy for a gastroenterology portfolio of approximately USD 200M, managing a USD 10M marketing budget across international markets. Drove launch and lifecycle initiatives, including indication and geographic expansion, and supported pre-launch strategy for vedolizumab in IBD.

Global Marketing Brand Strategy Portfolio Management Launch Excellence Lifecycle Management Omni Channel Marketing Healthcare Professional Engagement Commercial Analytics Salesforce Budget Management Market Insights Competitive Intelligence

Head - Marketing (Gastroenterology)

Abbott Pharmaceuticals

Jan 2018 - Dec 2021 (3 years 11 months)

Led the Gastroenterology marketing function with 4 direct reports, managing portfolio strategy and commercialization for Creon, Heptral and established brands, supporting approximately USD 20M in sales and a USD 5M marketing budget. Developed and executed the Heptral Brand Acceleration Strategy and led the Creon SD launch.

Marketing Leadership Brand Strategy Product Launch Lifecycle Management Forecasting Business Planning Budget Management Cross functional Leadership Sales Enablement

Head - Commercial Excellence/SFE

Abbott Pharmaceuticals

Jan 2017 - Dec 2018 (1 year 11 months)

Led the Commercial Excellence/SFE team with 4 direct reports, supporting more than 2,500 field employees through performance management, incentive strategy, analytics and sales enablement. Designed and implemented enterprise-wide sales performance and incentive initiatives to strengthen field productivity and accountability.

Commercial Excellence Sales Force Effectiveness Performance Management Incentive Strategy Sales Analytics Sales Enablement Capacity Building Governance

Head - Marketing (Oncology)

Roche Pharma AG

Jan 2013 - Dec 2017 (4 years 11 months)

Led the oncology marketing team with 2 direct reports and matrix leadership across Medical, Sales, Market Access and regional stakeholders. Managed Herceptin, Xeloda, Perjeta and Kadcyla across a portfolio of approximately USD 50M with a USD 5M marketing budget, and led India biosimilar defence strategy for Herceptin and MabThera.

Oncology Marketing Brand Strategy Product Launch Lifecycle Management Competitive Intelligence KOL Engagement Market Access Cross functional Leadership Budget Management

Manager - Global Commercial Strategy

Novartis AG

Jan 2012 - Dec 2013 (1 year 11 months)

Led enterprise-level commercial strategy, market intelligence and analytics projects supporting Pharma Executive Committee and Group CEO decision-making. Directed a global marketing data optimization programme delivering approximately USD 2M in annual savings.

Commercial Strategy Market Intelligence Forecasting Commercial Analytics Investment Prioritization Investment Decisions Data Optimization Capacity Building

Senior Brand Manager - Cardiovascular & Critical Care

Sanofi Ltd.

Jan 2009 - Dec 2011 (2 years 11 months)

Led marketing and commercialization for cardiovascular, critical care and anti-infective brands including Clexane, Tavanic, Brodactam and M-Nem across specialist and hospital settings. Launched Brodactam and M-Nem and delivered sustained double-digit growth for Tavanic.

Brand Management Marketing Strategy Product Launch Lifecycle Planning Healthcare Professional Engagement Market Development Cross functional Leadership

Brand Manager – Pharma

Lupin Pharma Ltd

Jan 2008 - Dec 2009 (1 year 11 months)

Launched the Pantoprazole portfolio and developed co-prescription growth strategies across respiratory, anti-infective and anti-tubercular therapy areas.

Brand Management Product Launch Co Prescription Strategy Respiratory Antimicrobials Anti Tubercular

Brand & Sales Executive

Sandoz AG

Jan 2007 - Dec 2008 (1 year 11 months)

Supported brand planning, budgeting, sales target planning, performance tracking and Sales Force Effectiveness initiatives, including electronic territory management systems.

Brand Strategy Budgeting Sales Planning Performance Monitoring Sales Force Effectiveness Territory Management