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charul rathore

@charulrathore

Creative Director and Founder building storytelling-first campaigns with end-to-end execution and smart strategy.

India
Message

What I'm looking for

I’m looking to build storytelling-first campaigns end to end—owning the pipeline from concept to execution to results—inside a team that values honesty in the work, smart strategy, and continuous learning.

I’ve built campaigns from nothing but an idea and a deadline—writing the script, shooting, editing, pitching, and then running the numbers to see if it actually worked. I’m happiest when I’m making something people remember, and I stay open to unlearning the old and learning the new, whenever the work asks it of me.

As Founder & Creative Director at House of Golden, I built a storytelling-first marketing agency from the ground up—conceptualising, scripting, shooting, editing, and directing every campaign personally while also owning client acquisition, pitching, strategy, and team leadership. Previously, as a Marketing Manager and Freelance Marketing Consultant, I ran end-to-end client relationships and strategised across real estate, jewellery, FMCG, fashion, and retail.

Experience

Work history, roles, and key accomplishments

HG
Current

Founder & Creative Director

House of Golden

Jan 2026 - Present (6 months)

Built a storytelling-first marketing agency from the ground up, including creating the brand and acquiring the first client. Conceptualised, scripted, shot, edited, and directed campaigns end to end while owning strategy, pitching, client acquisition, and team leadership.

AS

Marketing Manager

Ask Stories

Apr 2024 - Apr 2025 (1 year)

Managed client relationships end to end for a fully remote agency, from discovery calls through daily execution. Designed graphics, planned content calendars, executed campaigns across multiple accounts, and developed industry-specific strategy across real estate, jewellery, FMCG, fashion, and retail.

Education

Degrees, certifications, and relevant coursework

Jai Hind College logoJC

Jai Hind College

Bachelor's in Business Management, Marketing

2021 - 2024

Earned a Bachelor's in Business Management with a major in Marketing through project-based, hands-on learning in marketing fundamentals.

NS

Neerja Modi School

Higher Secondary

Grade: 95.4%

Completed higher secondary schooling at Neerja Modi School in Jaipur, achieving a 95.4%.

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