Open to opportunities

Charanya Venkatraman

@charanyavenkatraman

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Results-driven marketing professional with over 10 years of experience in digital marketing and bran

United States

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What I'm looking for

Seeking a dynamic role in digital marketing and brand strategy where I can leverage my expertise in data-driven marketing and cross-functional collaboration to drive brand growth and engagement.

Results-driven marketing professional with over a decade of experience in digital marketing, brand strategy, and business development. Proven expertise in developing and executing content strategies that enhance brand visibility and drive engagement. Adept at leveraging data-driven insights to optimize marketing efforts and foster strong cross-functional collaborations.

Throughout my career, I have successfully led initiatives that increased audience engagement by over 130% and drove revenue growth through innovative advertising solutions. My experience spans digital marketing channels, event planning, and client relationship management, with a strong focus on creating impactful brand experiences.

I hold certifications in Google Analytics and Fundamentals of Digital Marketing, complementing my academic background in Broadcast Communication and Bank Management. My ability to analyze market trends and implement strategic partnerships has consistently delivered measurable results across various industries.

Experience

Work history, roles, and key accomplishments

Marketing Assistant- Digital & Print Media

The Hindu

Apr 2014 - Jul 2022 (8 years 3 months)

Developed and executed content strategies that enhanced brand visibility, leading to a 130% increase in audience engagement. Implemented innovative advertising solutions and planned impactful brand experiences, fostering strong relationships with cross-functional teams.

Content Strategy Digital Marketing Audience Experience Event Planning Cross Functional Collaboration Market Analysis Customer Relationship Management

Sales & Marketing Coordinator

Thanthi Television

May 2012 - Mar 2014 (1 year 10 months)

Implemented innovative program strategies and anchored a news-based program that improved viewer retention. Collaborated with the sales team to execute strategic partnerships and capitalize on commercial opportunities.

Program Strategy Strategic Partnerships Quality Control Commercial Opportunities

Producer – Advertisements

H2O the Company

May 2011 - Oct 2011 (5 months)

Coordinated production aspects of a reality TV show, enhancing viewer engagement through streamlined operations. Supported sales in identifying brand partnerships, contributing to increased revenue.

Brand Partnerships Revenue Sales Support Celebrity Interviews Advertising