I seek a leadership role where I can coach teams, improve operations, and drive sales while supporting staff development.
Open to opportunities
Chaimae Zerrad
@chaimaezerrad
Experienced retail leader and trainer driving customer-focused teams and operational excellence.
CuraçaoWhat I'm looking for
I am a seasoned retail manager with extensive experience leading store teams, training staff, and executing commercial operations to meet business goals. I have repeatedly served as assistant store manager, department manager, and in-store trainer across major retail environments.
My strengths include coaching and developing employees, implementing loss-prevention and safety procedures, and maintaining strong visual merchandising and floor operations. I have led teams of up to ~70 staff, supported HR with recruitment, and delivered manager training in customer service, leadership, and sales.
I bring a practical, customer-first leadership style, strong communication skills in Dutch and English, and a consistent record of improving operational efficiency and staff performance. I am motivated to contribute to a retail organization that values development, teamwork, and measurable results.
Experience
Work history, roles, and key accomplishments
KB
Assistant Store Manager
Kooyman BV
Apr 2023 - Dec 2025 (2 years 8 months)
Promoted a customer-focused culture, led store teams, resolved internal and external complaints, and acted as Store Manager in their absence to achieve commercial and operational objectives.
AC
Development Specialist
Action
Jan 2019 - Jan 2022 (3 years)
Supported HR in recruiting and motivating staff, delivered training on time management, customer service, communication, leadership and sales, and assisted managers with performance development.
PR
Instore Trainer
Primark
Jan 2015 - Jan 2019 (4 years)
Trained supervisors and managers across branches on complaint handling, aggression management, time management, customer service and sales to improve staff performance and budget attainment.
PR
Senior Department Manager
Primark
Jan 2013 - Jan 2015 (2 years)
Managed department operations for ~70 staff, oversaw merchandising, product ordering and placement, handled customer complaints, and maintained visual standards to meet daily targets.
DH
Marketer
De Groene Heuvels
Jan 2012 - Jan 2013 (1 year)
Executed customer satisfaction surveys, managed partner relationships to improve service quality and turnover, and developed account plans presented to management.
DA
Visual Merchandiser
DevTig Agencies
Jan 2011 - Jan 2012 (1 year)
Advised clients on in-store collection setups, scouted new brands and trends, maintained showroom commercial appearance and managed customer relationships.
PB
Assistant Manager
Pancake Boat
Jan 2005 - Jan 2011 (6 years)
Motivated and trained staff, organized rosters, and developed and executed marketing and promotional activities to improve operations and customer experience.
Education
Degrees, certifications, and relevant coursework
HA
HBO Business Administration
Diploma, Business Administration
2009 - 2013
Completed a HBO program in Business Administration in Arnhem with a diploma obtained in 2013.
AM
AMFI (Amsterdam Fashion Management)
Diploma, Fashion Management
2006 - 2008
Studied Fashion Management at AMFI with coursework focused on fashion business and management; diploma obtained in 2008.
SS
SSGN Havo (Culture & Society)
Havo Diploma, Culture & Society
2000 - 2006
Completed Havo secondary education focusing on Culture & Society in Nijmegen; diploma obtained in 2006.
Availability
Open to opportunities
Location
CuraçaoAuthorized to work in
NetherlandsJob categories
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