Chaimae Zerrad

Promoted a customer-focused culture, led store teams, resolved internal and external complaints, and acted as Store Manager in their absence to achieve commercial and operational objectives.

Supported HR in recruiting and motivating staff, delivered training on time management, customer service, communication, leadership and sales, and assisted managers with performance development.

Trained supervisors and managers across branches on complaint handling, aggression management, time management, customer service and sales to improve staff performance and budget attainment.

Managed department operations for ~70 staff, oversaw merchandising, product ordering and placement, handled customer complaints, and maintained visual standards to meet daily targets.

Executed customer satisfaction surveys, managed partner relationships to improve service quality and turnover, and developed account plans presented to management.

Advised clients on in-store collection setups, scouted new brands and trends, maintained showroom commercial appearance and managed customer relationships.

Motivated and trained staff, organized rosters, and developed and executed marketing and promotional activities to improve operations and customer experience.

Completed a HBO program in Business Administration in Arnhem with a diploma obtained in 2013.

Studied Fashion Management at AMFI with coursework focused on fashion business and management; diploma obtained in 2008.

Completed Havo secondary education focusing on Culture & Society in Nijmegen; diploma obtained in 2006.