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Cassandra Amador

@cassandraamador

eCommerce specialist driving marketplace growth, compliance, and back-end optimization.

United States
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What I'm looking for

I am seeking a hands-on eCommerce role where I can lead multi-channel marketplace growth, optimize operations and listings, and drive measurable sales and compliance improvements.

I am an eCommerce specialist with 20+ years managing online marketplaces, product onboarding, catalog integrity, and back-end operations. I focus on driving measurable sales and traffic growth through SEO-driven listing optimization and data-informed merchandising.

My experience includes full site rebuilds, platform migrations (Magento 1 to Magento), POS and SKU management, and maintaining consistent brand presentation across channels. I led 1,000+ SKU onboarding efforts and coordinated multi-channel marketplace operations including Amazon, Walmart, Kohl's, and resale platforms.

I have a strong background in website development, SQL/database management, and eCommerce tools—executing email marketing, A+ content improvements, and social media campaigns to enhance visibility. My efforts reduced catalog errors by 75% and contributed to a 35% year-over-year increase in Amazon sell-through and a 26% increase in traffic in 2024.

I bring hands-on experience in inventory and compliance management, product photography, HTML/CSS listing work, and daily operations oversight, and I seek roles where I can continue optimizing listings, processes, and multi-channel growth strategies.

Experience

Work history, roles, and key accomplishments

BH

Account Manager

Better Grow Hydro

Jan 2022 - Dec 2025 (3 years 11 months)

Managed multi-channel e-commerce accounts across marketplaces (Amazon, Walmart, Kohl’s, Overstock) including SKU setup, listing optimization, suppression resolution and pricing to drive sales growth and visibility.

ST

E-Commerce Manager

Stansport

Jan 2021 - Dec 2022 (1 year 11 months)

Managed Magento back-end functionality and led full site rebuild and migration from Magento 1, overseeing POS systems, product onboarding and ongoing operations to improve catalog integrity and site performance.

Education

Degrees, certifications, and relevant coursework

University of Phoenix logoUP

University of Phoenix

Bachelor of Arts, Psychology

2011 - 2013

Completed a Bachelor of Arts in Psychology at the University of Phoenix between 2011 and 2013.

University of Phoenix logoUP

University of Phoenix

Associate of Arts, Psychology

2009 - 2011

Completed an Associate of Arts in Psychology at the University of Phoenix from 2009 to 2011.

Tech stack

Software and tools used professionally

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Cassandra Amador - Account Manager - Better Grow Hydro | Himalayas