Open to opportunities

Brian Nostrand

@briannostrand1

Senior e-commerce full-stack developer specializing in Shopify Plus performance, SEO, and conversion-driven storefronts.

United States

Message

What I'm looking for

I’m looking to lead end-to-end e-commerce engineering on high-growth brands—owning Shopify/Headless builds, performance and technical SEO, experimentation, and reliable integrations—so storefront UX and revenue keep improving post-launch.

I’m a Senior E-Commerce Full Stack Developer with 9+ years architecting, developing, and optimizing high-performance commerce ecosystems across Shopify Plus, Shopify, WooCommerce, WordPress, and headless environments. I focus on scalable storefront architecture, Shopify Plus customization, custom app development, and systems integration—always with performance and conversion outcomes in mind.

I lead projects end-to-end across discovery, architecture, development, launch, and ongoing optimization, partnering closely with founders, marketers, designers, and cross-functional stakeholders. In recent roles, I’ve improved Core Web Vitals and technical SEO through Lighthouse-driven audits, built Shopify Flow automation and subscription reliability, implemented robust analytics/tracking (GA4, GTM, server-side), and strengthened checkout extensibility and integrations to reduce operational risk while improving customer experience.

Experience

Work history, roles, and key accomplishments

Senior E-Commerce Lead

Silky Gem LLC

Jan 2026 - Jun 2026 (5 months)

Led stabilization, optimization, and enhancement of a Shopify Plus storefront, focusing on performance, technical SEO, subscription reliability, and conversion-supporting UX. Implemented B2B commerce workflows, Shopify Flow automations, tracking improvements, and performance audits including Core Web Vitals and Lighthouse.

Shopify Plus B2B Commerce Shopify Flow Shopify Catalogs Liquid GA4 Google Tag Manager WebPixel Server Side Tracking TikTok Shop Google Ads Gorgias Klaviyo Yotpo Technical SEO Image optimization Shopify Checkout Extensibility

E-Commerce Full Stack Lead Developer

The Shade Shop

Oct 2025 - Jun 2026 (8 months)

Owned the end-to-end e-commerce technical ecosystem for a Shopify store, including theme customization, technical SEO, performance optimization, and backend/internal tooling. Delivered improvements such as Core Web Vitals-focused refactors, migration of 3,500+ images to WebP, and custom Shopify features including a Lampshade Picker Tool and operational notes app.

Shopify Liquid Lighthouse Chrome DevTools Image Migration (WebP)Lazy Loading Authorization Admin Tooling (Filtering Pagination Exports)Internal Form Management System Secure Form Submissions

Senior E-Commerce Expert

Cake Agency

Feb 2024 - Jul 2025 (1 year 5 months)

Served as a senior technical lead delivering Shopify Plus and WooCommerce solutions for international brands, balancing execution with long-term platform scalability. Led headless builds with Shopify and Next.js, custom app development, integrations, performance improvements, and data-driven CRO initiatives including A/B testing and analytics reporting.

Shopify Plus WooCommerce Headless Commerce Shopify Hydrogen Next.js React TypeScript Server Side Rendering Shopify App Development CRO A B Testing GA4 Hotjar Google Search Console Zapier Make.Com Pabbly ERP Integration CRM Integration

Lead Shopify Developer

Shopify Inc

May 2022 - Jan 2024 (1 year 8 months)

Led design, development, and optimization of high-traffic Shopify storefronts across theme customization, app integration, and checkout extensibility. Built custom Shopify apps and integrations using Shopify REST/GraphQL APIs, improved technical SEO and performance, and automated operational workflows using Python and automation tools.

Shopify Checkout Extensibility Shopify Storefront API ERP Integration CRM Integration Loyalty Integration Technical SEO Performance Optimization Python Automation Zapier Make.Com Pabbly Noloco Funnel Analysis

Full Stack Developer

Swanky

Aug 2020 - Apr 2022 (1 year 8 months)

Delivered custom full-stack e-commerce solutions across Shopify, WordPress, and EC-Cube, tailoring implementations to regional business models and technical requirements. Developed responsive React/Next.js frontends, improved back-end commerce systems with Node.js and PHP, and supported deployments and observability using AWS and GitLab.

Shopify WordPress EC CUBE React Next.js Redux Mobile First Development AWS Services Node PHP Caching Accessibility A B Testing Shopify POS Pro Payment Integration Convenience Stores Paidy

Frontend Developer

Nelson Technologies And Support

May 2017 - Jul 2020 (3 years 2 months)

Designed and developed scalable, responsive e-commerce frontends using React with integrations to CMS and backend systems. Built analytics dashboards, reusable CMS components, and supported accessibility, SEO, and performance improvements while working with REST and GraphQL APIs.