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Bon Mercado

@bonmercado

Partnerships executive at Samsung who managed airline, ticketing, and loyalty partnerships from negotiation through launch and growth.

United States
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What I'm looking for

I'm seeking a Partner Development Manager position at Clio, where I can apply my experience in joint go-to-market strategies and stakeholder alignment to support strategic partnerships that accelerate growth and deepen product integration.

At Samsung, I managed partnerships across airlines, ticketing, and loyalty, coordinating partner work from discovery and negotiation through integration, launch, renewal, and expansion. I also aligned legal, technical, product, and business stakeholders on integration plans and launch execution.

At Google Wallet, I managed relationships with partners including Ticketmaster, Southwest Airlines, Disney Parks, transit agencies, and mobile wallet partners. I helped launch new platform categories and expand NFC loyalty and coupon solutions into marketing, commerce, and customer experience use cases.

Earlier at Google, I oversaw a $40M portfolio of enterprise travel accounts and increased mobile revenue for the travel vertical by 105% in two quarters. I also designed a partner engagement model that supported a 10x year-over-year mobile advertising run rate.

In Google's finance vertical, I generated more than $20M in new annual advertising revenue and secured more than $88M across Google Search and Content platforms. I'm seeking a Partner Development Manager position at Clio, where I can bring my experience in joint go-to-market strategies and stakeholder alignment to support strategic partnerships, growth, and deeper product integration.

Experience

Work history, roles, and key accomplishments

Samsung logoSA

Samsung Wallet Business Development Lead

Jan 2023 - Jan 2026 (3 years)

Managed partnerships across airlines, ticketing, and loyalty sectors, leading discovery, negotiation, integration, launch, renewal, and expansion. Assessed partner capabilities and developed strategic recommendations, while coordinating cross-functional stakeholders through integration planning and launch execution.

GO

Senior Partnership Manager

Jan 2014 - Jan 2023 (9 years)

Managed strategic relationships with major brands and platform partners including Ticketmaster, Southwest Airlines, Disney Parks, and transit agencies, leading engagements from recruitment through growth. Improved business cases, secured executive sponsorship, and launched new platform categories, while leading global collaboration across product, engineering, marketing, sales, legal, and ops.

GO

Mobile Ads Account Executive, Travel

Jan 2011 - Jan 2013 (2 years)

Oversaw a $40M portfolio of 20+ enterprise travel accounts, including Wyndham, Priceline, Expedia, Airbnb, United, and Starwood, with accountability for strategic leadership and commercial outcomes. Increased mobile revenue for the travel vertical by 105% in two quarters through consultative enterprise sales and strategic account development.

GO

Head of Mobile Ad Solutions/Regional Product Expert

Jan 2008 - Jan 2010 (2 years)

Designed and scaled a strategic engagement model for North America and Global Ad Sales, creating a repeatable partner program that supported a 10x year-over-year mobile advertising run rate. Collaborated with Product and Marketing to package emerging mobile solutions and increase global sales by 40% through co-selling.

GO

Senior Ads Account Manager: Finance Vertical

Jan 2003 - Jan 2007 (4 years)

Cultivated senior relationships with leaders at Experian, Intuit, Wells Fargo, and other major advertisers, strengthening long-term partnerships across the finance vertical. Generated $20M+ in new annual advertising revenue and secured $88M+ in advertising revenue across Google Search and Content platforms over four years.

Education

Degrees, certifications, and relevant coursework

California State University, Fullerton logoCF

California State University, Fullerton

Bachelor of Arts, Communications/Public Relations

Bachelor of Arts in Communications/Public Relations from California State University, Fullerton.

Tech stack

Software and tools used professionally

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