berke dalar
@berkedalar
Growth-focused SEO & digital growth marketer who turns data into measurable leads and e-commerce results.
What I'm looking for
I’m a growth-focused SEO & digital growth professional with hands-on experience in SEO, paid acquisition, and e-commerce optimization. I currently manage website operations for a European eGaming company while independently delivering measurable growth for local businesses, using a data-driven and systematic approach.
In paid acquisition, I generated 117 qualified leads via Instagram Ads with an average €2.50 cost per lead, while reducing CPL by 29% through iterative A/B creative testing and audience optimization. In SEO, I achieved 28,000% organic impression growth from a single content-led strategy, improving rankings and driving strong click and impression lift.
What sets me apart is my technical foundation from software development, which helps me diagnose issues quickly and execute with precision—especially in technical SEO, UX/crawlability improvements, and performance tracking. I’m seeking a Growth Marketing or SEO role where I can own metrics and drive real business impact.
Experience
Work history, roles, and key accomplishments
Freelance SEO & Growth
Self-Employed
Dec 2025 - Present (4 months)
Designed an Instagram Ads lead-generation campaign that delivered 117 qualified conversations at a €2.50 CPL and reduced CPL 29% through iterative A/B testing and audience optimization. Drove e-commerce growth with technical SEO, UX improvements, and content strategy, including 28,000% organic impression growth and significant click lift across product and category pages.
Site Manager
Revpanda Group
Jan 2025 - Present (1 year 3 months)
Managed WordPress-based website operations for a European eGaming/iGaming company, performing CMS content updates and on-page technical adjustments. Monitored site health metrics and implemented fixes to maintain uptime and page performance while supporting UX standards with cross-functional teams.
Junior FinTech Software Dev
GlassSoftware
Jun 2023 - Jun 2024 (1 year)
Developed web applications using the .NET stack (C#, ASP.NET MVC) with SQL databases in an agile workflow. Strengthened foundations in data querying, Git-based version control, and structured web development practices.
Education
Degrees, certifications, and relevant coursework
University of California, Davis
Certificate, Search Engine Optimization (SEO)
Completed a Search Engine Optimization (SEO) certification program at University of California, Davis.
Coursera
Professional Certificate, Data Analytics
Completed the Google Data Analytics Professional Certificate through Coursera/Google.
Positive Surfer
Masterclass, Content Optimization
Completed a Content Optimization Masterclass with Positive Surfer.
International Business Machines (IBM)
Certificate, Data Analysis with Python
Completed a Data Analysis with Python program through IBM.
Google Digital Garage
Certificate, Digital Skills
Completed a Google certification through Google Digital Garage.
Dokuz Eylul University
Bachelor of Arts, Management Information Systems
2019 - 2023
Earned a Bachelor of Arts degree in Management Information Systems, covering core MIS fundamentals over 2019–2023.
Anadolu University
Associate Degree, Web Design & Development
2019 - 2021
Completed an Associate Degree focused on Web Design & Development from 2019 to 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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