I am actively searching for a job that not only brings me joy and fulfillment but also enables me to contribute positively to the company and the community. Moreover, I am interested in a role that provides sufficient chances for my personal growth and advancement within the organization.
Rebecca Cabrera
@beccacabreramolina
Senior marketing manager in Michigan with extensive experience in strategy and leadership.
United StatesWhat I'm looking for
As an experienced marketer, I specialize in evaluating market research and business plans to develop effective marketing strategies that cater to specific target audiences and meet business needs. I possess excellent marketing intelligence and can synthesize internal and external data to inform these strategies. Additionally, I have a proven track record in managing budgets and vendor relationships and demonstrating financial expertise.
Over the years, I have led teams in successfully developing marketing, advertising, and media campaigns. My involvement in strategic and tactical planning, branding, and product development has also been instrumental in my success. With my comprehensive marketing skills, I can leverage customer and market insights to develop annual marketing plans and drive strategies for achieving marketing objectives. My leadership skills have resulted in the successful management and mentoring of high-performance teams, enabling their growth and development.
Experience
CUSTOMER INSIGHTS MANAGER
Ford Motor Company
May 2021 - Present (3 years)
Used understanding of data analytics, direct customer marketing, and knowledge of international markets to design and test strategic provocations to improve Ford and Lincoln’s portfolio in future years.
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