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Beatriz Castro

@beatrizcastro

Strategy & transformation leader at Corporación Hijos de Rivera who introduced its first OKR methodology and secured €7M+ in funding.

Spain

Message

At Corporación Hijos de Rivera S.L. (Estrella Galicia), I introduced the company’s first OKR methodology, developing strategic plans, KPIs, and performance dashboards across 15+ areas. I also lead Internal Consulting and PMO teams, steering cross-functional initiatives and advising the CEO and C-level on strategic governance.

At Stellantis Group (PSA Group & FCA), I led the digital transformation workstream of the post-merger integration across 27+ countries. I directed cross-border teams of 30+ professionals and managed programme P&L, resource allocation, and change management.

Experience

Work history, roles, and key accomplishments

Current

Strategy & In-house Consulting Manager

Current

Corporación Hijos de Rivera S.L. (Estrella Galicia)

Apr 2022 - Present (4 years 6 months)

Pioneered the company's first OKR methodology implementation, architecting enterprise-wide Strategic Plans, KPIs and performance dashboards. Led Internal Consulting and PMO teams, steering 10+ high-impact cross-functional initiatives and delivering executive reporting to CEO and C-level.

OKRs KPIs Strategic Planning Executive Reporting Internal Consulting PMO Stakeholder Management Risk Governance Process Optimization Data Driven Decision Making BIツール Data Analysis Digital Transformation P&L management

Project Management Office Lead

Stellantis Group (PSA Group & FCA)

Aug 2018 - Apr 2022 (3 years 8 months)

Spearheaded the digital transformation workstream of the PSA-FCA post-merger integration across 27+ countries, standardizing core business tools across B2C and B2B dealership and aftersales networks. Directed cross-border, multidisciplinary teams of 30+ professionals, managing P&L and implementing change management frameworks.

Digital Transformation Post Merger Integration Project Management PMO Stakeholder Management Change Management P&L management Cross functional Leadership Business Analysis Requirements Definition

Communications Department Collaborator

Europublic Communication

Jun 2017 - Aug 2017 (2 months)

Conducted market analysis and competitive benchmarking studies, producing strategic reports to support senior decision-making and go-to-market positioning. Managed corporate social media profiles end-to-end, including content strategy, community engagement, and performance monitoring.

Market Analysis Competitive Benchmarking Social Media Management Content Strategy Community Engagement Analytics