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Aayushi Tomar

@aayushitomar

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Digital Marketing Specialist with 6+ years of SEO expertise.

Zimbabwe

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What I'm looking for

I am looking for a role that fosters creativity and allows me to drive impactful digital marketing strategies while collaborating with innovative teams.

With over 6 years of expertise as a Digital Marketing and SEO Specialist, I have demonstrated a strong focus on client engagement and search engine optimization. My specialization lies in digital media solutions, fostering cross-functional collaboration, conducting trend analysis, and overseeing program management. I possess a proven track record of meeting client needs within budget and on schedule, holding a Google Marketing Consultant certification and showcasing in-depth knowledge of marketing principles.

In dynamic and high-stress environments, I excel in multitasking, consistently delivering successful outcomes. My skills extend to crafting marketing strategies for lead generation, enhancing online visibility, strategic brand positioning, and effective online reputation management. I stay abreast of industry trends and digital advancements through regular research, ensuring that strategies remain current and effective.

Throughout my career, I have successfully overseen numerous client campaigns spanning various industries, achieving remarkable increases in ROI and organic search traffic. My commitment to delivering impactful results and optimizing digital marketing initiatives has been a cornerstone of my professional ethos.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Specialist

Current

Freelancer

Jan 2022 - Present (3 years 4 months)

Successfully oversaw numerous client campaigns across various industries, consistently delivering a remarkable 20% increase in ROI through meticulous optimization. Enhanced SEO strategies resulted in a notable 30% uptick in organic search traffic. Achieved a significant 15% improvement in conversion rates by implementing data-driven decision-making processes.

SEO Digital Marketing ROI Optimization Conversion Rate Optimization Data Analysis Content Management Social Media Marketing Link Building Landing Page Optimization

Search Engine Optimization Specialist

Remote

Jan 2020 - Dec 2021 (1 year 11 months)

Played a key role in meticulously planning and executing digital marketing initiatives, resulting in an impressive 25% growth in online customer acquisition. Successfully orchestrated the launch of email marketing campaigns that surpassed industry benchmarks with an outstanding open rate 10% higher than the norm. Performed on-page and off-page activities to boost page rankings.

Digital Marketing SEO Strategies Email Marketing Google Updates Competitor Analysis Project Management

Search Engine Optimization Executive

Electric Citizen

Jul 2018 - Nov 2019 (1 year 4 months)

Strategically implemented a combination of on-site and off-site SEO techniques, resulting in a notable 40% increase in organic search traffic and a significant improvement of 15% in keyword rankings. Collaborated closely with the development team to achieve a commendable 20% reduction in page load times, contributing to an overall enhanced user experience. Efficiently managed a content calendar, l

SEO Keyword Ranking Page Load Time Optimization Blog Traffic Growth Google Analytics

Education

Degrees, certifications, and relevant coursework

DAVV

Bachelor of Business Administration, Business Administration

Studied business administration principles and practices. Gained foundational knowledge in various aspects of business management.

DAVV

Masters in Marketing, Marketing

Pursued advanced studies in marketing, focusing on strategic market planning and digital marketing. Developed expertise in crafting and executing holistic online marketing plans.