Austin Houtz
@austinhoutz
Data-driven digital marketer with expertise in PPC and SEO strategies.
ZimbabweWhat I'm looking for
As a Digital Marketer and Paid Media Specialist with over 4 years of experience, I have honed my skills in managing high-budget PPC campaigns and analyzing marketing data to optimize digital strategies. My expertise in Google Ads, SEO, SEM, and advanced Excel reporting has allowed me to drive significant results for my clients. I pride myself on my strong analytical skills and a deep understanding of marketing funnels, conversion tracking, and ROI-focused decision-making.
In my current role as a PPC Manager at OHM Marketing, I manage a monthly ad spend of over $600K across 25+ Google Ads accounts. My responsibilities include performing detailed performance analysis, optimizing campaigns, and collaborating on landing page creation. Previously, I have worked as a Digital Marketing Specialist, where I successfully improved ROAS through continuous performance analysis and delivered actionable insights to stakeholders. My journey in digital marketing has equipped me with a diverse skill set that I am eager to leverage in new opportunities.
Experience
Work history, roles, and key accomplishments
PPC Manager
OHM Marketing
Jan 2024 - Present (1 year 5 months)
Managed over $600K in monthly ad spend across 25+ Google Ads accounts. Performed detailed performance analysis using Excel and UTM-tagged data, optimizing campaigns through various adjustments.
Digital Marketing Specialist
Portland Bolt & Manufacturing
Jan 2023 - Jan 2024 (1 year)
Managed $120K monthly ad spend on Google Ads, improving ROAS through continuous performance analysis. Delivered actionable insights to stakeholders via Excel dashboards and conducted SEO audits to optimize website structure and content.
Digital Marketing Specialist
Finity Group
Jan 2021 - Jan 2023 (2 years)
Managed $40K monthly Google Ads spend and all SEM campaigns. Presented marketing performance data to teams using non-technical language and collaborated with financial advisors to develop SEO-friendly content.
Digital Marketing Assistant
Area II Plumbers JATC
Jan 2020 - Jan 2021 (1 year)
Managed all social media platforms and the company website via WordPress. Used Google Analytics to inform content updates and SEO improvements, while producing visual/written content and maintaining reporting dashboards.
Education
Degrees, certifications, and relevant coursework
SUSouthern Oregon University
MBA, Digital Marketing Management
Focused on advanced strategies in digital marketing, including analytics, paid media, and campaign management.
CUCentral Washington University
Bachelor of Science, Science
Completed a Bachelor of Science degree, building a foundational understanding relevant to various professional fields.
Tech stack
Software and tools used professionally
Availability
Location
ZimbabweAuthorized to work in
Interested in hiring Austin?
You can contact Austin and 90k+ other talented remote workers on Himalayas.
Message AustinFind your dream job
Sign up now and join over 85,000 remote workers who receive personalized job alerts, curated job matches, and more for free!
