Beatrice Stamera

I lead multi-market trade marketing at THÉLIOS LVMH Eyewear Excellence, shaping activation programmes across the UK, Nordics and Benelux for 12 Maisons and more than 700 wholesale clients.

I've delivered permanent and seasonal projects across seven countries, coordinating Sales, Marketing, Supply Chain and external partners. Through locally tailored activations, client events and premium in-store projects, I increased seasonal brand visibility by approximately 30% year over year.

Previously, I supported international boutique category development in retail merchandising and worked on more than five Fashion & Luxury consulting projects at JAKALA. My work has covered market entry, geo-marketing, channel strategy, CRM, customer journeys, predictive modelling and executive-level recommendations.

With a Marketing Management MSc from Bocconi and a background in arts and entertainment management, I bring commercial analysis, cross-functional delivery and a strong appreciation for brands, culture and customer experience.