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Barney User

@barneyuser

I am a Marketing & Events Manager driving high-ROI campaigns and global launches.

United Kingdom
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What I'm looking for

I’m seeking a marketing role leading multichannel campaigns and international brand launches, with ownership of events, CRM/automation and data-driven strategy in a collaborative, growth-focused environment.

I am a results-driven Marketing & Events Manager with a track record of executing high-impact campaigns, launching brands internationally, and optimising digital marketing strategies. I focus on multichannel growth and strategic partnerships that deliver measurable outcomes.

At Ramtech Electronics I led the USA brand launch at CES Las Vegas, managed global marketing across the USA, Europe and UK, and delivered LinkedIn ad ROAS of 88:1 and total digital ROAS of 22:1 versus a 3:1 industry benchmark. I have led website revamps, organised corporate events, and secured key partnerships and media coverage.

I implement CRM and automation (HubSpot), leverage AI tools like ChatGPT and CoPilot to streamline content creation, and work closely with sales and product teams to produce targeted campaigns. I also manage direct reports and guide creative teams to improve UX, SEO and campaign ROI.

Experience

Work history, roles, and key accomplishments

University of Nottingham (DTS) logoU(

Engagement & Communications Specialist

University of Nottingham (DTS)

Apr 2023 - Jun 2023 (2 months)

Increased fortnightly newsletter viewership by migrating distribution from Microsoft Swag to SharePoint and rebranded communications to align with updated brand guidelines. Trained staff on Contensis CRM and set up cost-effective supplier processes for branded item production.

Education

Degrees, certifications, and relevant coursework

University of Manchester logoUM

University of Manchester

Undergraduate Diploma, Chemical Engineering

2014 - 2017

Completed an Undergraduate Diploma in Chemical Engineering at the University of Manchester from 2014 to 2017.

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Barney User - Engagement & Communications Specialist - University of Nottingham (DTS) | Himalayas