Ashwarya kshirsagar
@ashwaryakshirsagar
Salesforce Marketing Cloud developer driving personalized, data-driven multi-channel campaigns.
IndiaWhat I'm looking for
I am a Salesforce Marketing Cloud developer with 6+ years implementing full-cycle SFMC projects across industries, focused on driving engagement and ROI through data-driven campaigns.
I specialize in Email Studio, Journey Builder, Automation Studio, Mobile Studio and Contact Builder, and I build robust data architectures using relational Data Extensions and advanced SQL segmentation.
My technical work includes AMPscript, SSJS, REST/SOAP API integrations, ETL automations and reusable personalization libraries that improve conversion and campaign consistency.
I collaborate cross-functionally to translate business requirements into technical solutions, deliver analytics and dashboards, and ensure deliverability and compliance best practices.
Experience
Work history, roles, and key accomplishments
Salesforce Marketing Cloud Consultant
Mirum Digital Pvt Ltd
Jun 2023 - Present (2 years 4 months)
Designed and implemented end-to-end SFMC solutions integrating Journey Builder, Automation Studio, Mobile Studio, and Email Studio; built relational data extensions and SQL segmentation to enable real-time customer journeys and improved campaign analytics.
Delivered personalized multi-channel campaigns (Email, SMS, WhatsApp) using AMPscript-driven templates, Cloud Pages, and Automation Studio workflows to improve targeting and campaign insights.
Salesforce Developer
Mediserve Solutions Pvt Ltd
Apr 2016 - Dec 2018 (2 years 8 months)
Built custom email templates, landing pages, and microsites within SFMC, supported data migrations and provided technical documentation and end-user training to drive SFMC adoption.
Education
Degrees, certifications, and relevant coursework
ITM University
Executive Master of Business Administration, Business Administration / Information Technology
2019 - 2019
Completed an Executive MBA with focus on IT and management topics to support technical leadership and project delivery.
YUYashwantrao Chavan Maharashtra Open University
Bachelor of Arts, Arts
2015 - 2015
Completed a Bachelor of Arts degree covering interdisciplinary arts subjects.
Maharashtra State Board of Technical Education
Diploma in Instrumentation Engineering, Instrumentation Engineering
2008 - 2008
Completed a Diploma in Instrumentation Engineering covering instrumentation fundamentals and practical skills.
Maharashtra State Board
Secondary School Certificate, Secondary Education
2004 - 2004
Completed Secondary School Certificate (S.S.C.) as part of secondary education.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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