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Arjun SharmaAS
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Arjun Sharma

@arjunsharma11

I build conversion-focused healthcare, SEO, and lifecycle marketing content.

India
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What I'm looking for

I'm looking to build high-performing content, SEO, lifecycle, and multi-channel marketing programs where I can connect audience insights, search data, AI-assisted workflows, and business goals to improve engagement and conversions.

At Zelis Healthcare, I develop multi-channel marketing communications for US-based insurance savings and rewards programs, including CRM emails, Business Leader emails, SMS, direct mail, print, and digital assets. I turn complex healthcare, benefits, and engagement concepts into clear, audience-centric communications for programs including SmartShopper, SmartShopper+, and HCSC.

I've spent 6+ years building content strategies, SEO programs, and conversion-focused content across healthcare, staffing, e-commerce, finance, and technology. At StaffDNA, Esthetic Centers International, RankUno, and Hummingbird Web Solutions, I used keyword research, technical audits, competitor analysis, content-gap analysis, and editorial strategy to improve organic visibility and campaign performance.

I also evaluate AI content tools and refine workflows, inputs, and processes to improve content quality, relevance, and consistency. I bring together audience insights, search data, channel requirements, and stakeholder goals to create useful content that performs.

Experience

Work history, roles, and key accomplishments

Zelis Healthcare logoZH
Current

Content Strategist

Feb 2026 - Present (7 months)

Develop and execute content strategies for US-based insurance savings and rewards programs, aligning messaging with business objectives and channel requirements. Plan monthly content themes and communication calendars across multiple channels, and evaluate AI tools for content production.

HS

Digital Marketing Executive

Hummingbird Web Solutions

Mar 2022 - Jun 2023 (1 year 3 months)

Implemented on-page and off-page SEO strategies to increase organic traffic and search visibility. Executed email marketing campaigns focused on engagement and measurable ROI.

SY

Business / Sales

Square Yards

Jun 2019 - Sep 2019 (3 months)

Delivered INR 1.5 Cr of business within three months.

Education

Degrees, certifications, and relevant coursework

MF

MTF Institute of Management, Technology and Finance

Executive Diploma, Corporate Entrepreneurship

Completed an Executive Diploma in Corporate Entrepreneurship in May 2025.

Yashwantrao Chavan Maharashtra Open University logoYU

Yashwantrao Chavan Maharashtra Open University

Master of Business Administration, Marketing

2021 - 2024

Grade: CGPA: 9.09/10

Pursued an MBA in Marketing, achieving a CGPA of 9.09/10.

Sant Gadge Baba Amravati University logoSU

Sant Gadge Baba Amravati University

Bachelor of Engineering, Computer Science

2015 - 2019

Grade: 73.11%

Completed a Bachelor of Engineering in Computer Science with 73.11%.

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