Archana Samantaray - Social Media Manager - Private Clients | Himalayas
Archana SamantarayAS
Open to opportunities

Archana Samantaray

@archanasamantaray

Results-driven social media and digital communications professional.

India
Message

What I'm looking for

I am looking for a dynamic role where I can leverage my skills in social media management and digital communications, ideally in a collaborative environment that values creativity and innovation.

I am a results-driven Social Media and Digital Communications professional with a strong foundation in Journalism and Psychology. My hands-on experience spans content strategy, audience engagement, SEO, and campaign execution. I have a proven track record of managing social media platforms and developing creative content that builds brand presence across digital channels.

Throughout my career, I have successfully blended storytelling with data-driven strategies to enhance engagement and foster brand loyalty. Notably, I was recognized as a university rank holder, achieving 9th rank and receiving an Award for Academic Excellence. My commitment to growth and excellence is reflected in my work, where I consistently strive to deliver impactful results.

Experience

Work history, roles, and key accomplishments

IP
Current

Content Creator Instagram

Independent Project

Jan 2020 - Present (5 years 6 months)

Created and curated original content on Instagram, focusing on lifestyle, mental health awareness, and creative storytelling. Built a personal brand and organically grew audience engagement through visually compelling reels, carousels, and informational content.

IC

Freelance Content Writer

Internshala & Private Clients

Jan 2021 - Dec 2022 (1 year 11 months)

Delivered SEO-optimized blogs, website content, and social media copy for diverse sectors including education, healthcare, and lifestyle. Developed content calendars, researched keywords, and aligned tone with brand voice.

Education

Degrees, certifications, and relevant coursework

SU

ST Pauls College, Bangalore University

Bachelor of Arts, Journalism & Psychology

2021 - 2024

Grade: 9.17 / 10

Activities and societies: Student Coordinator – Department of Psychology, Event Lead – Humanza, Papyrus, and Ikanos Fests, Volunteer – Rotaract Club, Bengaluru, Winner – Intercollegiate competitions in Photojournalism, Psychodrama, and Content Writing

Completed a Bachelor of Arts in Journalism & Psychology, achieving a CGPA of 9.17/10. Recognized as a university rank holder (9th rank) and received an Award for Academic Excellence.

RS

Rajiv Gandhi University of Health Sciences

Bachelor of Dental Surgery, Dental Surgery

2016 - 2020

Undertook a Bachelor of Dental Surgery program.

Tech stack

Software and tools used professionally

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