April Yap
@aprilyap
I grow organic visibility through SEO, link outreach, content, and digital marketing.
PhilippinesWhat I'm looking for
I've led SEO and digital marketing initiatives since 2022, developing marketing plans, technical SEO improvements, content strategies, outreach campaigns, and email programs that strengthen online visibility, organic traffic, and customer engagement.
At Apex Hosting LLC, I managed SEO, white-hat link building, influencer marketing, WordPress development, sales funnels, AdWords, CRM, and social media campaigns. I used Pitchbox, Ahrefs, Semrush, Google Analytics, and Google Webmaster to secure quality backlinks, improve rankings, and make data-driven campaign decisions.
During five years at Agserv Australia, I managed newsletter campaigns, SEO, databases, social media, website maintenance, link outreach, and visual content. My work supported the company’s online presence, customer engagement, and website performance.
Earlier, I built link-building and outreach experience at Thousand Hills Golf Resort and developed content, Drupal, HTML/CSS, CRM, lead-generation, and advertising skills at Ultro Sourcing. I bring more than 15 years of experience across SEO, digital marketing, web development, and team management.
Experience
Work history, roles, and key accomplishments
SEO Manager
Results Digital
Apr 2022 - Present (4 years 4 months)
Developed and executed marketing campaigns, managed budgets, and implemented SEO strategies to improve online presence and organic traffic.
SEO Manager
Apex Hosting LLC
Jan 2019 - Mar 2022 (3 years 2 months)
Managed SEO projects, conducted keyword research and competitor analysis, and implemented on-page and off-page SEO strategies to improve client visibility.
Marketing Manager
Agserv Australia
May 2013 - Dec 2018 (5 years 7 months)
Managed newsletter campaigns, SEO, database, social media, and website maintenance, contributing to company growth and online presence.
Link Prospector and Outreach Specialist
Thousand Hills Golf Resort
Oct 2007 - Apr 2013 (5 years 6 months)
Implemented link building strategies, conducted outreach campaigns, and performed keyword research and competitor analysis to boost online visibility.
Assistant Admin
Ultro Sourcing, Inc
May 2008 - Oct 2010 (2 years 5 months)
Created content, managed website and social media, handled CRM, and supported lead generation and online advertising efforts.
Technical Service Representative
Sykes Asia Inc
Apr 2007 - Apr 2008 (1 year)
Provided technical support for AT&T internet services, troubleshooting connection issues and assisting with email and router setup.
Business Plan Secretary
Apex Innovators
Jun 2006 - Feb 2007 (8 months)
Documented business flow, conducted interviews, performed SWOT analysis, and presented improvement proposals during on-the-job training.
Education
Degrees, certifications, and relevant coursework
Ateneo De Davao University
Bachelor of Science, Information Systems
Earned a Bachelor of Science in Information Systems from Ateneo De Davao University in 2007.
Availability
Location
PhilippinesAuthorized to work in
Website
april-yap.comJob categories
Skills
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