Anurag Rajput

Developed and executed marketing and brand strategies to strengthen online presence and market positioning for all companies under GB Group. Managed social media, email, and WhatsApp marketing campaigns to improve brand awareness and lead generation.

Managed end-to-end CRM backend operations, ensuring accurate data flow across sales and operations. Trained teams on CRM usage, increasing operational efficiency by 200%, and executed email marketing campaigns with open rates above 12%.

Strengthened online presence through SEO-focused growth strategies, increasing Domain Authority from 0 to 8 and Page Authority from 0 to 30. Achieved top 3 search engine rankings for key keywords and managed social media, email, and WhatsApp marketing.

Led end-to-end digital marketing operations for multiple client accounts, planning and executing performance marketing strategies across Meta and Google Ads. Acquired 10+ clients in the first quarter and designed full-funnel marketing systems.

Managed end-to-end digital marketing for a D2C brand, scaling it from launch to ₹1M+ monthly revenue within 12 months. Executed Meta Ads campaigns achieving 5X ROAS and grew Instagram from 0 to 10,000+ followers.

Led offline-to-online brand transition using data-driven digital strategies. Scaled Instagram from 0 to 25,000+ followers and expanded sales on Amazon, Flipkart, and Meesho, increasing online revenue by 300%.

Pursuing a Master of Business Administration degree from Chandigarh University, expected to complete in 2028.

Completed 12th standard with a focus on Science (Non-Medical) from CBSE Board.

Completed a certificate in Team Management from Harvard Business Impact.

Completed a certificate in Business Plan Development from Harvard Business Impact.

Completed a certificate in Decision Making from Harvard Business Impact.

Completed a certificate in Digital Intelligence from Harvard Business Impact.

Completed a certificate in Diversity, Inclusion, and Belonging from Harvard Business Impact.

Completed a certificate in Ethics at Work from Harvard Business Impact.

Completed a certificate in Innovation and Creativity from Harvard Business Impact.

Completed a certificate in Performance Measurement from Harvard Business Impact.

Completed a Bachelor of Computer Applications degree from Chandigarh University.

Completed a certificate in Strategy Planning and Execution from Harvard Business Impact.

Completed a certificate in Presentation Skills from Harvard Business Impact.

Completed a certificate in The Fundamentals of Digital Marketing from Google.