Looking for a job

Anshul Nanda

@anshulnanda

Message

I build youth-focused brands through social media, activations, and marketing leadership.

India

Message

What I'm looking for

I'm looking to lead marketing, brand, digital, social media, and activation initiatives that build locally relevant narratives and drive measurable growth.

I've led marketing for Red Bull India, where I managed a 200+ member team, sharpened the brand's local relevance, and helped drive a 2X uplift in TOM scores and 2.5X sales growth over three years.

Across leAD Sports Accelerator, MTV India, and Titan's Fastrack brands, I've built engaging youth marketing, digital platforms, activations, and brand narratives—from flagship Red Bull events to Fastrack's early Facebook growth.

Experience

Work history, roles, and key accomplishments

Current

Marketing Consultant

Current

Self Employed

Oct 2018 - Present (8 years)

Self-employed professional with over eight years of experience leveraging social media, youth marketing, and activations to drive impactful brand strategies.

Social Media Youth Marketing Activation Brand Strategy

Head of Marketing and Communications

leAD Sports Accelerator

Sep 2017 - Sep 2018 (1 year)

Managed end-to-end operations to establish leAD as a sports data and business intelligence brand for sports innovation in the global startup community.

Marketing Brand Management

Head of Marketing - Red Bull India

Red Bull

Jan 2013 - Jun 2015 (2 years 5 months)

Youngest ever Head of Marketing at Red Bull India. Managed and led a 200+ member marketing team, reworked marketing direction to focus on building presence and relevance, driving a 2X uptick in TOM scores and 2.5X sales growth over 3 years. Customised and launched flagship events for Indian audiences.

Marketing Leadership Team Management Brand Strategy Event Management Sales Growth

National Brand Manager

Red Bull

Apr 2012 - Dec 2012 (8 months)

Served as National Brand Manager at Red Bull, contributing to brand strategy and marketing initiatives.

Brand Management Marketing Strategy

Marketing Manager - MTV India

Viacom 18 Media Private Limited

Jun 2011 - Dec 2011 (6 months)

Marketing Manager for MTV India, responsible for marketing initiatives and brand engagement.

Marketing

Head of Digital Marketing & Brand Manager - Fastrack Watches

Titan Industries

Oct 2009 - Apr 2011 (1 year 6 months)

Continued to head digital marketing for the entire brand while becoming Brand Manager for Fastrack Watches, the biggest revenue driver for the brand (~70%).

Digital Marketing Brand Management Revenue Growth

Head of Digital Marketing & Brand Manager - Fastrack Sunglasses

Titan Industries

Apr 2009 - Oct 2009 (6 months)

Responsible for all marketing activities of the largest sunglasses brand in India. Launched the 'Bikers Collection' and led the brand to a 127 index growth vs. FY0809.

Digital Marketing Brand Management Product Launch Growth Strategy

Head of Digital Marketing & Activations - Fastrack

Titan Industries

Jun 2008 - Apr 2009 (10 months)

Created and anchored the growth of the Fastrack Facebook fan page, then the largest for any brand in India. Drove cost efficiencies by establishing digital marketing as a key business driver.

Digital Marketing Social Media Efficiency