At The Nail Dates, I oversee commercial development and operations for an international digital education subscription platform, supporting sustainable revenue growth and expansion across the UK, US and Australia. I manage subscription reporting, budgets and forecasting, and coordinate the people and suppliers supporting platform delivery.
At M.E.D. Surgical (Unipharmedtech), I built a territory for an innovative surgical portfolio in markets dominated by multinational competitors. I led market adoption for PlasmaEDGE® by Lamidey Noury, Aveta® by Meditrina and Wexler cardiovascular instruments, exceeded my first-year target by 128%, and secured contracts across multiple NHS Trusts.
Across medical technology roles at Erbe Ltd., Ambu Ltd. and Schuco International Ltd., I developed clinical and procurement relationships, supported product evaluations and training, and grew territories. Earlier, at Communicorp (Smooth Radio) and InXpress, I worked in B2B sales and account management. I hold a BSc in Biomedical Science.

