Annelene Perumal

At Rainmaker Marketing, I define research objectives, build surveys and data-collection tools, and turn customer and market data into actionable insights.

I analyze demographics, product-demand influences, competitors, pricing, positioning, and performance to identify opportunities and forecast market trends. I also create clear, creative reports and presentations using Canva and Adobe InDesign.

Previously at KZN Oils, I executed integrated marketing campaigns, managed social media engagement and content scheduling, coordinated events, and developed promotional and email materials. I enjoy collaborative, fast-paced work where research, creativity, and digital strategy deliver meaningful results.