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Annae Childs

@annaechilds

Creative director and film photographer at Genuine Archives, creating fashion editorials and branded campaigns through concept development and visual storytelling.

United States
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At Genuine Archives, I develop creative concepts and visual direction for fashion and art-focused photoshoots. I plan pre-production, from mood boards and location scouting to wardrobe styling, then execute photography and content for editorial, campaign, and branded projects.

At Coach, I support daily store operations and team development while applying fashion awareness and market research to brand presentation. My other creative work includes producing campaign content for Roll to the Polls x COTA and developing Rebirth, an original fashion editorial exploring renewal.

Experience

Work history, roles, and key accomplishments

GA
Current

Film Photographer/Creative Director

Genuine Archives

Feb 2023 - Present (3 years 9 months)

Develop creative concepts and visual direction for fashion and art-focused photoshoots, ensuring alignment with brand identity and project objectives. Lead pre-production planning, including concept development, mood board creation, location scouting, prop sourcing, and wardrobe styling.

Education

Degrees, certifications, and relevant coursework

CA

Columbus Fashion Alliance

Styling, Styling

Styling certification in progress.

Google logoGO

Google

Google Analytics, Analytics

Google Analytics certification in progress.

HubSpot logoHU

HubSpot

Social Media Marketing, Content Marketing, Marketing

HubSpot certifications in Social Media Marketing and Content Marketing in progress.

Saginaw Valley State University logoSU

Saginaw Valley State University

Bachelor of Business Administration, Marketing

Bachelor of Business Administration in Marketing with a minor in Communications, completed in 2023.

Cornell University logoCU

Cornell University

Women's Entrepreneurship, Entrepreneurship

Bank of America Institute for Women's Entrepreneurship at Cornell University certification.

Tech stack

Software and tools used professionally

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