Anna Bonapartova
@annabonapartova
Senior Product Designer ✦ Expert in B2B SaaS AdTech and AI ✦ 5+ years in UX research.
What I'm looking for
I'm a passionate product designer with over five years of experience creating user-centric designs that are both functional and visually captivating. For the past three years, I've been developing data-driven B2B SaaS web applications for the American and European markets. At Piano.io, I led the design of a Data Management Platform (DMP), transforming how businesses manage and leverage data for targeted advertising, helping companies make informed decisions and improve marketing strategies.
Achievements:
✦ Enhanced user activation by 63% at Piano.io by conducting in-depth user research and simplifying the onboarding process.
✦ Boosted NAU by 38% at Piano.io by implementing engaging UX/UI features and conducting A/B testing.
✦ Lowered churn rate by 9% at Piano.io by analyzing user behavior data and improving core UX functions.
✦ Increased user satisfaction scores by 33% at Piano.io by enhancing overall platform usability.
✦ Improved user activation by 44% at KFC by simplifying the onboarding process and designing intuitive UI elements.
Experience:
With over five years in product design across AdTech, FinTech, and FoodTech, I bring extensive knowledge and expertise. I hold a Bachelor's degree in Quality Engineering, with a strong background in user research and requirements analysis. I specialize in UX/UI design, conducting in-depth user interviews, analyzing competitor products, and implementing robust design systems. Proficient in Figma and experienced with Agile/Scrum methodologies, I continuously learn to stay ahead of evolving design trends and technologies.
My experience includes:
✦ Developing UX/UI/CJM in Figma: Crafting intuitive user journeys and interfaces.
✦ Conducting deep user interviews and competitor analysis: Ensuring our designs meet real user needs.
✦ Revising core UX functions and creating interactive prototypes: Making the user experience seamless and engaging.
✦ Implementing and expanding comprehensive design systems: Standardizing design for consistency and efficiency.
✦ Designing marketing banners and landing pages: Creating compelling visuals that drive engagement.
✦ Collaborating closely with cross-functional teams: Working with product managers and marketers to align design with business goals.
✦ Seeking Product Market Fit: Through continuous interviews and hypothesis testing, ensuring our products meet market demands.
Passion and Skills:
I excel at simplifying complex structures, fostering seamless workflows, bridging the design-development divide, and promoting collaboration across multifunctional teams. I thrive in dynamic environments and am highly self-motivated. As an AI enthusiast, I explore innovative solutions to enhance design workflows and analyze results using AI tools. My data-driven approach, creative mindset, and commitment to continuous improvement drive exceptional product performance and business growth.
English Proficiency:
Intermediate -> Upper-Intermediate
My portfolio available at bonap-art.com
Experience
Work history, roles, and key accomplishments
Senior Product Designer
Piano
Jul 2021 - Present (3 years 11 months)
As the lead developer of the Data Management Platform (DMP) at Piano, I led the creation of an advanced SaaS solution for B2B AdTech to organise data and audience targeting in online advertising.
Key Achievements:
✦ Increased activation rates by 63%: Simplified the registration process and created an intuitive user interface design.
✦ 38 % Increase in NAU: Introduced attractive UX/UI fea...
Middle Product Designer
Maxstudio
Oct 2020 - Jun 2021 (8 months)
As a Product Designer at Max Studio, I significantly contributed to the redesign of digital products for KFC (Kentucky Fried Chicken), including their website, mobile application, and ordering kiosks, enhancing the user experience for millions of customers.
Key Achievements
✦ 90% increase in conversion rates
Implemented by optimizing UX/UI elements, leading to a significant 14% increase...
Product Designer
Side studio
Apr 2018 - Oct 2020 (2 years 6 months)
At Side Studio, I led the redesign of the mobile banking application for one of the largest banks in the CIS (the bank's name is under NDA, but it is among the top 10 banks in the region), significantly improving user retention and satisfaction.
Key Achievements
✦ 51% increase in mobile app adoption rate
Achieved by simplifying the onboarding process, incorporating intuitive interfaces...
Education
Degrees, certifications, and relevant coursework
Anna hasn't added their education
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