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Anjali SharmaAS
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Anjali Sharma

@anjalisharma11

Senior social media and marketing communications professional specializing in education branding.

India
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What I'm looking for

I’m looking to grow in a role where I can own social strategy and content lifecycles, especially for education-focused brands. I want a fast-paced, multi-stakeholder environment that values brand consistency, clear approvals, and measurable performance.

I’m a marketing and communications professional focused on education branding, digital communication, and content strategy. I build audience-focused narratives that strengthen brand positioning for K–12 schools, higher education, and universities.

In my current role as a Sr. Social Media Manager, I lead social media strategy, content planning, and campaign execution across multiple education and institutional clients. I manage the end-to-end content lifecycle—from ideation and scripting to approvals, publishing, and performance review—while keeping brand consistency across platforms.

Previously, as a Social Media Manager, I strengthened digital presence and engagement by managing social accounts for schools, colleges, and universities. I planned monthly content calendars aligned with academic cycles, events, and institutional priorities, coordinating with clients, designers, and videographers to deliver high-quality campaigns.

Earlier in my journey, I started as a Social Media Executive and Trainee, supporting daily posting, community management, and basic analytics tracking. I also brought coordination experience from film festival work and PR support at Value 360 Communications, which sharpened how I manage stakeholders, documents, and campaign workflows under fast-paced timelines.

Experience

Work history, roles, and key accomplishments

VL

Intern

Value 360 Communications Pvt. Ltd.

Mar 2019 - Apr 2019 (1 month)

Assisted with PR research and drafted client content to support campaign execution. Tracked JioSaavan article publishing for a month to monitor campaign deliverables.

Education

Degrees, certifications, and relevant coursework

Chandigarh University logoCU

Chandigarh University

Master of Business Administration, Marketing Management

2021 - 2023

Grade: 7.0 CGPA

Completed an MBA in Marketing Management via Chandigarh University (Distance Learning) from 2021 to 2023, earning a 7.0 CGPA.

AR

Amity University, Rajasthan

Bachelor of Arts, Journalism & Mass Communication

2016 - 2019

Grade: 7.85 CGPA

Completed a Bachelor of Arts in Journalism & Mass Communication from Amity University, Rajasthan, from 2016 to 2019, earning a 7.85 CGPA.

Rajasthan Board of Secondary Education (RBSE) logoRR

Rajasthan Board of Secondary Education (RBSE)

Senior Secondary (Class XII), Science (PCB)

2014 -

Grade: 78.04%

Completed Senior Secondary (Class XII) with a PCB background in 2014, scoring 78.04%.

Central Board of Secondary Education (CBSE) logoCC

Central Board of Secondary Education (CBSE)

Secondary (Class X), General Education

2012 -

Grade: 95%

Completed Secondary (Class X) in 2012, scoring 95%.

Tech stack

Software and tools used professionally

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