Looking for a job

Angie Aguilar User

@angieaguilaruser

Message

I build reliable marketing measurement systems connecting data, campaigns, and revenue.

Mexico

Message

What I'm looking for

I'm looking to build scalable, reliable marketing measurement and MarTech systems that connect acquisition, behavioral, and revenue data for complex enterprise environments.

I'm currently building end-to-end measurement and MarTech architecture at LEAP Event Technology for enterprise U.S. ecommerce, ticketing, and multi-domain clients. I design event, data-layer, attribution, and reporting systems across GA4, GTM, BigQuery, advertising platforms, APIs, ETL, and BI.

Across Housing Condito, Ingenia Agency, and RRB Energy, I've improved qualified leads by 70%, conversion rates by 40%, reporting errors by 50%, and analysis time by 40%. I enjoy diagnosing attribution gaps, missing or duplicate conversions, and data-quality issues, then turning fragmented marketing and revenue data into governed, decision-ready systems.

Experience

Work history, roles, and key accomplishments

Current

MarTech & Measurement Architect

Current

LEAP EVENT TECHNOLOGY

Sep 2025 - Present (1 year)

Owns end-to-end measurement and MarTech architecture for enterprise U.S. clients, designing event, dataLayer, attribution, and activation architectures across GA4, GTM, BigQuery, and advertising platforms. Leads technical measurement audits and builds multi-source reporting architectures with BigQuery, APIs, ETL, and BI.

GA4 GTM BigQuery Meta CAPI Server Side Tracking Datalayer Ecommerce Measurement ETL BIツール Technical Audits Attribution Cross Domain Tracking

IT & Marketing Director

HOUSING CONDITO B.V.

Jun 2023 - Jun 2025 (2 years)

Led marketing, MarTech, analytics, web, and growth operations, architecting a multi-platform acquisition and lifecycle ecosystem integrating HubSpot, GTM, paid media, and marketing automation. Increased qualified leads by 70%, conversion rate by 40%, and organic traffic by 30%.

HubSpot GTM Marketing Automation CRM Analytics Growth Paid Media Audience Segmentation Lifecycle Marketing

Marketing Analytics & IT Project Lead

INGENIA AGENCY

Jun 2022 - May 2023 (11 months)

Managed 10+ simultaneous digital projects across analytics, tracking, web, SEO/SEM, and performance marketing in B2B and B2C environments. Designed measurement strategies, KPI frameworks, and ETL-based reporting workflows, increasing organic traffic by 60%+ and CTR by 25%+.

Analytics Trackings SEO SEM Performance Marketing ETL KPI Frameworks Reporting Project Management

Digital Marketing & Data Analytics Manager

RRB ENERGY LIMITED

Feb 2021 - May 2022 (1 year 3 months)

Led measurement strategy and tagging architecture while automating AWS Glue and API-based data pipelines to consolidate marketing, sales, and behavioural data. Reduced reporting errors by 50% and analysis time by 40%, while increasing user retention by 35%.