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Sergio HernandezSH
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Sergio Hernandez

@sergiohernandez

Analytics Consultant bridging C-suite strategy and technical execution with NLP, cloud data, and scalable delivery.

Mexico
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What I'm looking for

I want to lead analytics consulting that bridges C-suite strategy and engineering execution—scoping high-value projects, deploying NLP/AI where it matters, optimizing cloud data platforms, and coaching teams so dashboards and models drive measurable business outcomes.

I’m an Analytics Consultant with 14+ years of experience bridging the gap between C-suite strategy and technical execution. I focus on translating complex client challenges into robust analytical frameworks, while keeping an objective-driven, high-impact commercial perspective.

As Head of Consulting & Analytics Lead, I partner with sales leadership to architect actionable analytics scopes for enterprise B2B clients. I design technical data blueprints during discovery, and I build comprehensive business-and-technical proposals that clearly define capacity, resource allocation, delivery milestones, and SLA frameworks.

I direct cross-functional pods of analysts and developers to deliver end-to-end outcomes—typically managing multiple enterprise client accounts at once and engineering 10–20 dashboards per account. Staying hands-on, I engineer production-ready base code in Python and SQL to bypass bottlenecks, and I optimize massive cloud databases in Google BigQuery (up to 25M+ rows and 15GB). I also program high-throughput data pipelines for social media extraction, including real-time event tracking, behavioral community identification, recommendation engines, and cultural segmentations.

On the AI side, I research and deploy automated NLP models—like sentiment detection and text clustering—to eliminate manual classification work and free team capacity for higher-value analytics. I facilitate structured training tracks and technical workshops for client analytics teams (up to 20 professionals), helping them adopt proprietary tools and unlock business value; I hold a Degree in Actuary from ITAM.

Experience

Work history, roles, and key accomplishments

RS
Current

Head of Consulting & Analytics Lead

Redes, Arcos y Nodos (SINNIA)

Apr 2012 - Present (14 years 3 months)

Partnered with enterprise B2B sales teams to architect analytics scopes, define proposal capacity and SLAs, and lead end-to-end delivery across multiple client accounts. Developed Python/SQL production base code and deployed automated NLP (sentiment detection, text clustering) while optimizing high-throughput data pipelines and large-scale Google BigQuery databases.

Education

Degrees, certifications, and relevant coursework

Instituto Tecnológico Autónomo de México (ITAM) logoII

Instituto Tecnológico Autónomo de México (ITAM)

Degree in Actuary, Actuary

Earned a degree in Actuary at ITAM.

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