At MAIN, I led growth strategy for an AI-powered DEX, building go-to-market plans across Alpha, Closed Testnet, and Public Testnet. I helped grow testnet traction from zero to 25,000+ applications and designed referral mechanics, onboarding funnels, and activation flows.
At Rubic, I created testnet acquisition strategies that brought more than 200k UAW and launched Swap2Earn, increasing user retention by 40%. Across MAIN, TONCO, and Rubic, I’ve worked on growth, go-to-market strategy, partnerships, and marketing for Web3 products.

