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Andres Martinez

@andresmartinez3

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Marketing & advertising professional using metrics, KPIs, and project tracking to deliver data-driven results.

Colombia

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What I'm looking for

I’m looking for a data-driven marketing role where I can own KPI tracking and reporting, monitor execution plans end-to-end, and apply AI-supported digital strategy to anticipate risks and keep projects on schedule.

I’m a Marketing & Advertising professional with experience in metrics analysis, KPI tracking, and report generation to support data-driven decision-making. I monitor and control execution plans, systematically analyze data, and communicate results clearly to help teams stay aligned.

Through my roles in digital marketing and marketing assistant work, I produced periodic reports on organic content metrics, coordinated UGC plans with influencers, and ensured schedule adherence across platforms. I also strengthen delivery with project monitoring using Notion and Trello, and I bring added training in Artificial Intelligence for digital strategy development to anticipate risks and delays.

Experience

Work history, roles, and key accomplishments

Current

Freelance Graphic Designer

Current

Independent

Jan 2024 - Present (2 years 5 months)

Managed multiple client visual projects, independently overseeing delivery timelines, progress tracking, and quality control. Created graphic assets and educational materials while ensuring consistency with client requirements.

Graphic Design client project management Quality Control

Digital Marketing Intern

Cerámica Italia

Jul 2025 - Nov 2025 (4 months)

Monitored digital content plans across Instagram, Facebook, and LinkedIn to ensure schedule adherence and data integrity. Produced KPI and organic content reports, and coordinated a UGC plan with influencers by tracking deliverables and timelines.

KPI Tracking Metrics Analysis Excel Pivot Tables Copywriting

Marketing Assistant

EcoPartes Los Andes

Feb 2024 - Mar 2025 (1 year 1 month)

Analyzed digital metrics to evaluate content performance and generated reports that supported data-driven decisions. Designed and executed content strategies with progress tracking by platform and supported digital strategy planning by maintaining accurate, up-to-date marketing records.

Content Strategy Funnel Stages Alignment Progress Track