Jennifer Rohrig

Lead agile delivery of enterprise websites, intranets, commerce solutions, and custom apps; managed 10–12 concurrent programs driving scope, sprints, budgeting, and cross-team alignment while applying AI optimizations to increase operational efficiency.

Directed multimillion-dollar international digital programs, led agency forecasting and resource planning to achieve record utilization and implemented operational best practices and AI opportunities to enhance profitability.

Oversaw multi-year integrated stakeholder programs across digital, creative, and event workstreams; led agency utilization reporting, resource forecasting, and supported COO with director-level responsibilities while mentoring PMs.

Managed interactive experiential marketing campaigns, producing videos and radio spots and delivering a campaign that doubled donation goals across the Washington, D.C. area while balancing account leadership and project execution.

Managed resourcing, allocation, and delivery processes to maximize profitability and scalability; built PM standards, templates, and workflows and supported $10M+ in new business growth through accurate scoping and estimating.

Managed multimillion-dollar digital programs with ~3% variance across federal, healthcare, and public-sector clients; led global teams to launch websites, apps, and VR experiences and delivered forecasting and schedules to support leadership planning.

Managed production and vendors for broadcast, digital, and experiential campaigns; delivered a rebrand and website relaunch that secured a multimillion-dollar five-year AOR contract and oversaw multi-location shoots and budgets.

Managed project schedules, deliverables, and reporting for cross-functional teams; coordinated communication across creative, production, and digital teams and supported task management and documentation.

Activities and societies: Coordinated communication across creative, production, and digital teams; supported task management and documentation.

Bachelor of Arts in Advertising & Public Relations with a minor in Graphic Design and a marketing cognate; supported cross-functional teams in project schedules and deliverables.