Anandita Trikha

Built and scaled a virtual fitness coaching business to ₹60K/month within six months, delivering 300+ personalized sessions across UAE, UK, and USA and achieving 85% client retention and 70% of international clients reaching target weight loss.

Led website and app revamp with SEO and CRM/WhatsApp automation, increasing patient registrations 40% and enabling 50% faster communication; executed a two-year marketing roadmap that grew regional brand visibility 65% and drove 35% higher service uptake.

Drove ₹12L+ monthly revenue by converting 30% of inbound leads for kids' public speaking programs, coached a team of 5 to raise call quality from 82% to 94%, and reduced lead response time by 40% via CRM optimizations.

Improved in-store sales 20% through visual merchandising and promotions, increased operational efficiency 15%, and reduced stock discrepancies 20% by refining SOPs and inventory controls across flagship stores.

Led store launch delivering a fully operational outlet in 45 days and ₹1.2 Cr revenue in Q1; improved inventory accuracy to 98%, reduced dead stock 22%, and grew footfall 30% via institutional partnerships.

Completed a postgraduate management program specializing in retail and marketing management with graduation in May 2020.

Graduated with a B.A. (Honours) combining Economics and Psychology in September 2015.