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Amit MukherjeeAM
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Amit Mukherjee

@amitmukherjee3

Product marketing manager at Vodafone Group Services Ltd. who launched Vodafone Business AI Concierge with Google Gemini across Europe.

United Kingdom
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At Vodafone Group Services Ltd., I launched Vodafone Business AI Concierge with Google Gemini, shaping its market strategy, customer value framework, and sales enablement. The launch onboarded 500+ SME customers across three European markets within six months.

I’ve also developed AI positioning for European markets, including GDPR, data sovereignty, and EU AI Act considerations. Across product and field marketing roles at DMS Matrix, Dell Technologies, and EMC Corporation, I’ve worked on enterprise GTM, sales enablement, and partner programmes, contributing to pipeline, adoption, and revenue growth.

Experience

Work history, roles, and key accomplishments

Vodafone Group Services Ltd. logoVL
Current

Product and Portfolio Marketing Manager

Apr 2025 - Present (1 year 6 months)

Owned go-to-market strategy, messaging, and field enablement across 20+ markets, delivering a 12% uplift in solution adoption and £19Mn in marketing-sourced ARR pipeline. Spearheaded the launch of Vodafone Business AI Concierge with Google Gemini, onboarding 500+ SME customers across 3 European markets within the first 6 months.

DM

Director of Marketing

DMS Matrix

Nov 2023 - Nov 2024 (1 year)

Led strategic and growth marketing for a B2B SaaS platform serving e-commerce and logistics workflows, reporting directly to the CEO and Founder. Built repeatable release frameworks that reduced time-to-market by 20% and established co-marketing partnerships driving 25% of net-new ARR.

DT

Senior Manager – Product and Field Marketing

Jun 2018 - Nov 2023 (5 years 5 months)

Built sales and partner enablement for Dell APEX as-a-service cloud solutions, reducing seller ramp time by 30% and contributing £28Mn in new contract value. Authored ROI/TCO-led value propositions by industry and buyer persona, driving 20% growth in adoption.

EMC Corporation logoEC

Senior Product Marketing Manager

EMC Corporation

May 2015 - Jun 2018 (3 years 1 month)

Executed launch messaging and product release communications for advanced enterprise software, expanding market share by 9% and generating £22Mn in demand pipeline. Produced targeted sales battle cards and buyer persona guides that directly contributed to closing £18Mn in enterprise deals.

DT

Regional Marketing Manager

Jun 2012 - Apr 2015 (2 years 10 months)

Defined regional programme strategy, product lifecycle priorities, and GTM readiness for enterprise offerings, driving £45Mn in quarterly revenue. Partnered globally with critical architecture allies (Intel, NVIDIA, AMD) on joint go-to-market initiatives, generating £12Mn in additional revenue.

DT

Product Marketing Manager

Feb 2010 - May 2012 (2 years 3 months)

Directed GTM positioning for volume client portfolios, using Voice of Customer (VoC) research to reduce time-to-market by 20% and drive £40Mn in total campaign revenue. Created and launched go-to-market strategies that aligned solution capabilities with shifting market trends, driving an additional £10Mn in revenue.

DT

Senior Sales Manager

Sep 2006 - Jan 2010 (3 years 4 months)

Drove a high-performing sales team, exceeding quarterly sales targets of £40Mn/quarter through targeted coaching and strategic account planning. Recruited, trained, and developed direct reports, driving career growth and performance excellence through regular feedback and evaluations.

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management Bangalore logoIB

Indian Institute of Management Bangalore

MBA, Business Administration

MBA from Indian Institute of Management Bangalore.

University of Calcutta logoUC

University of Calcutta

Bachelor of Arts (Hons), English

Bachelors in English (Hons) from University of Calcutta.

Microsoft logoMI

Microsoft

Microsoft Azure Fundamentals (AZ-900), Cloud Computing

Microsoft Azure Fundamentals (AZ-900) certification.

LA

London School of Business Administration

Advanced Professional Certificate in Marketing Management, Marketing Management

Advanced Professional Certificate in Marketing Management.

HubSpot logoHU

HubSpot

Digital Marketing, Digital Marketing

Digital Marketing certification from HubSpot.

Alison logoAL

Alison

Post Graduate Diploma in Marketing Management, Marketing Management

Post Graduate Diploma in Marketing Management from Alison.

LinkedIn logoLI

LinkedIn

Account Based Marketing Fundamentals, Marketing

Account Based Marketing Fundamentals certification from LinkedIn.

Udemy logoUD

Udemy

Google Cloud Platform (GCP) Fundamentals, Cloud Computing

Google Cloud Platform (GCP) Fundamentals course from Udemy.

Microsoft logoMI

Microsoft

Data Analytics: Extending and Applying Core Knowledge, Data Analytics

Data Analytics: Extending and Applying Core Knowledge certification from Microsoft.

Tech stack

Software and tools used professionally

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