Amisha Sancheti
@amishasancheti
Social media and influencer marketing strategist driving brand growth with multi-platform campaigns and analytics.
IndiaWhat I'm looking for
I’m a social media & influencer marketing strategist with a decade of experience crafting high-impact campaigns across the US and India. I’m results-driven, cross-culture aware, and focused on building influencer ecosystems that convert.
As a Social Media Business Strategist at America & Beyond Optimization, I’ve spearheaded organic strategy across U.S. markets and built/scaled the A&B Brand Ambassador Program, generating $10K+ monthly in influencer-led revenue. I’ve developed 300+ marketing assets, 6 fashion films, and 5 major influencer campaigns in a year.
I also lead content and creative direction end-to-end—from moodboards to execution—while continuously refining performance through analytics. Previously, I grew organic followings by 80% in 3 months and increased website traffic by 42% via influencer collaborations as a Digital Marketing Manager at AlterEgo India.
Experience
Work history, roles, and key accomplishments
Social Media Business Strategist
America & Beyond
Apr 2022 - Present (4 years 2 months)
Spearheaded organic social strategy across U.S. markets and built/scaled the A&B Brand Ambassador Program, generating $10K+ monthly in influencer-led revenue. Developed 300+ marketing assets, 6 fashion films, and 5 major influencer campaigns; directed end-to-end photoshoots and optimized performance using analytics.
Business Unit Lead
One Source Marketing Consultancy
Jul 2021 - Mar 2022 (8 months)
Grew organic following by 80% in 3 months for clients including Chegg India and FDC Enerzal. Achieved 45%+ email open rates through strategic copy and campaign design; curated content calendars and managed communities while tracking platform trends.
Digital Marketing Manager
AlterEgo India
Feb 2017 - Jun 2021 (4 years 4 months)
Increased Instagram following from 2.7K to 10K organically through consistent engagement and storytelling. Drove 42% growth in website traffic via influencer collaborations and topical campaigns; led unified brand-tone copy strategy across digital platforms and blogs.
Education
Degrees, certifications, and relevant coursework
National Institute of Fashion Technology
Master’s in Fashion Marketing, Fashion Marketing
Master’s in Fashion Marketing at the National Institute of Fashion Technology.
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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