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Amanya Prize

@amanyaprize

I drive paid marketing, e-commerce growth, customer acquisition, and commercial results across East Africa.

Uganda
Message

What I'm looking for

I'm looking to drive paid digital marketing, e-commerce growth, customer acquisition and measurable commercial performance through data-led campaigns, product launches and conversion-focused customer journeys.

At Redington MEA, I lead regional commercial and marketing initiatives for Apple across B2B, retail and e-commerce channels. My strategic marketing work contributed to 124% revenue growth, from USD 25M to USD 31M net of VAT, while campaigns increased foot traffic and sales by 30%.

Previously at Airtel Uganda, I led sales and campaign execution across 10 districts and managed 120+ sales, distribution and field personnel. I delivered UGX 48B+ in annual revenue, exceeded launch KPIs by 35% for Airtel Money Pay, MyAirtel App, eSIM, Roaming and 5G, and grew Airtel Money registrations by 42%.

My background also includes building smartphone sales, retail activations and merchandising at Tecno Mobile. I use paid digital campaigns, customer and channel data, CRM, performance reporting and conversion-focused journeys to turn product and commercial priorities into measurable growth.

Experience

Work history, roles, and key accomplishments

RA
Current

Partner Account Manager & Independent Retail Lead – East Africa

Redington MEA (Apple)

Feb 2025 - Present (1 year 6 months)

Lead regional commercial and marketing initiatives across B2B, retail and e-commerce channels for Apple products and launches. Executed strategic marketing initiatives contributing to 124% revenue growth, from USD 25M to USD 31M net of VAT.

Education

Degrees, certifications, and relevant coursework

Chartered Institute of Marketing logoCM

Chartered Institute of Marketing

Diploma in Professional Marketing, Marketing

2024 - 2026

Pursuing a Diploma in Professional Marketing, focusing on marketing principles, strategy, and professional practice.

Tech stack

Software and tools used professionally

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