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Alvin Akabi-Davis

@alvinakabi-davis

Analytics manager at Interscope Geffen A&M building automated reports and dashboards for music sales and marketing.

United States
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At Interscope Geffen A&M, I use SQL, BigQuery, and Python to answer sales and marketing questions, identify trends, and build automated reports and dashboards for senior leadership. I also lead a small analyst team and coordinate analytical deliverables.

At Sony Music Entertainment, I used SQL and Alteryx to prepare data and create Tableau dashboards, and produced weekly KPI presentations for executives. I also designed and tested Alteryx workflows to automate recurring reports.

Earlier, at Universal Music Group, I analyzed CRM data and maintained BigQuery tables and scheduled queries for BI reporting. At TransUnion, I managed a 10-associate business unit and supported clients using ClearIQ; at Veradigm, I created more than 100 workflows for an extension of Sunrise Care Management.

Experience

Work history, roles, and key accomplishments

IA
Current

Senior Manager, Analytics

Interscope Geffen A&M

Jul 2025 - Present (1 year 4 months)

Use advanced SQL in Google BigQuery and Python to analyze internal and external data daily, answer complex sales and marketing questions, and identify trends and opportunities for senior leadership. Build automated and recurring reports, dashboards, and analytical tools with Tableau, Excel, ChatGPT, Codex and other AI software to support weekly business reporting.

Universal Music Group logoUG

Audience Intelligence Analyst

May 2021 - Jan 2023 (1 year 8 months)

Produced recurring reports in Domo and Tableau for label executives, supporting business needs on daily and weekly reporting schedules. Analyzed large CRM datasets from streaming, ecommerce, audience, and social platforms with SQL and Excel to answer complex sales and marketing questions.

Veradigm logoVE

Business Implementation Analyst

Dec 2017 - May 2019 (1 year 5 months)

Created 100+ workflows documenting user interactions, system processes, and functionality for an extension of Sunrise Care Management, the largest software product offering for the company. Translated business requirements into product-specific designs, configuration, detailed requirement specifications, and use cases.

Education

Degrees, certifications, and relevant coursework

Springboard logoSP

Springboard

Microsoft Data Analytics Certificate, Data Analytics

Completed the Microsoft Data Analytics Certificate in April 2021.

East Carolina University logoEU

East Carolina University

Bachelor of Science, Management Information Systems

Bachelor of Science in Business Administration with a focus on Management Information Systems, completed in December 2017.

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