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Alonso Atilano

@alonsoatilano

Message

Public Image Consultant and Digital Strategist with data-driven insights.

Mexico

Message

What I'm looking for

I seek a role that allows me to leverage my strategic insights and data analysis skills to enhance brand reputation and drive impactful communication.

As a seasoned Public Image Consultant and Digital Strategist, I specialize in crafting compelling narratives and strategies that enhance brand visibility and reputation. With a strong background in digital content creation and strategic planning, I have successfully led initiatives for various brands, ensuring their messaging resonates with targeted audiences.

My experience includes working as a Planner Specialist at Valtech Cultura Colectiva, where I focused on research, analysis, and the strategic planning of digital assets. I have also consulted for Cuadrangular, where I constructed public image strategies and provided insights that drive effective communication. My academic background in Data Science and Communication Direction equips me with the analytical skills necessary to interpret data and inform strategic decisions.

Experience

Work history, roles, and key accomplishments

Current

Digital Strategist

Current

Work Experience

Mar 2021 - Present (4 years 2 months)

Currently serving as a Digital Strategist, I lead insight research and strategic planning for digital assets, focusing on enhancing brand reputation and managing public image through effective communication strategies.

Digital Strategy Strategic Planning Reputation Management Communication Strategy Crisis Management

Public Image Consultant

Cuadrangular

Jul 2018 - Aug 2019 (1 year 1 month)

As a Freelance Public Image Consultant, I constructed public image strategies and narrative planning to enhance strategic positioning for clients. I focused on psychographic profiling and provided training in social listening.

Narrative Planning Positioning

Planner Specialist

Valtech Cultura Colectiva

Jun 2017 - Jul 2018 (1 year 1 month)

As a Planner Specialist, I provided strategic research and analysis for digital advertising, monitored results, and created digital content. I designed strategic paths for enhancing brand public images and managed crisis communications.

Digital Strategy Research Analysis Crisis Management Strategic Planning Digital Advertising Communication Strategy

Education

Degrees, certifications, and relevant coursework

Dev.F

Master's in Data Science, Data Science

Completed a Master's degree in Data Science, focusing on big data mining, analysis, and interpretation to generate effective political communication strategies.