Open to opportunities

Alondra Rodriguez

@alondrarodriguez2

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Digital Media Specialist creating brand-aligned content and data-driven social campaigns that boost engagement.

Puerto Rico

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What I'm looking for

I’m looking for a role where I can create lifestyle, brand-aligned content, manage social channels, and use performance analysis to improve engagement—while growing into stronger digital marketing strategy and campaign execution.

I’m a Digital Media Specialist and marketing professional who blends creativity with analysis to drive engagement and brand visibility. I enjoy building lifestyle digital content that stays aligned with brand goals and current trends.

At SAY Agency, I develop lifestyle digital content as a Content Creator Specialist & Copywriter and support creative campaigns through research and concept development. I create and edit content using Canva, Lightroom, and Pinterest, and I plan and schedule content across Meta platforms.

Previously, at CrisMarti360, I managed and created social media content across Meta platforms and supported lead generation for sales strategies. I also optimized engagement through boosting and content analysis, and I developed FAQs and prompts to improve digital communication while coordinating event logistics.

My marketing foundation is backed by a Bachelor of Business Administration with a Major in Marketing (Cum Laude). I’ve also supported promotional activity planning and cross-team coordination through internships, and I bring strong organization, communication, and teamwork to every project.

Experience

Work history, roles, and key accomplishments

Current

Content Creator & Copywriter

Current

Say Agency

Nov 2023 - Present (2 years 7 months)

Developed lifestyle digital content aligned with brand goals and current trends, creating and editing posts using Canva, Lightroom, and Pinterest. Planned and scheduled content across Meta platforms and researched campaign ideas to support brand visibility.

Content Creation Copywriting Social Media Management Canva Lightroom Pinterest Meta Business Suite Trend Research

Community Manager & Events

CrisMarti360

Aug 2022 - Nov 2023 (1 year 3 months)

Managed and created social media content for Meta platforms and planned content calendars. Optimized engagement through boosting and content analysis, generated and managed leads, and supported event logistics.

Community Management Social Media Management Meta Business Suite Hootsuite content analysis Lead Generation Events Coordination Monday.Com

Custodial & SEO Support

Walt Disney World Resort

Feb 2022 - Mar 2022 (1 month)

Assisted guests with stay-related questions and provided high-quality customer service to enhance the guest experience. Supported digital strategy efforts including SEO/SEM and content marketing while maintaining cleanliness and organization of public areas.

Guest Service Customer Service SEO SEM Content Marketing Organization

Athletics Department Assistant

Universidad Del Sagrado Corazón

Oct 2017 - Mar 2022 (4 years 5 months)

Supported administrative operations including organizing and filing documents and assisting students with access and registration processes. Managed records and coordinated team activities, including organizing practices and events.

Administrative Support Student Services Records Management Team Coordination Documentation Communication Organization event support

Promotional Marketing Intern

Ddb Latina Puerto Rico

Jan 2021 - Jan 2022 (1 year)

Supported promotional activities for consumer brands and collaborated with planning, creative, media, and PR teams. Coordinated giveaways and winner selection and contributed to social media engagement and campaign development.

Promotional Marketing social media engagement Giveaway Coordination PR Media Planning Collaboration

Education

Degrees, certifications, and relevant coursework

Universidad del Sagrado Corazón

Bachelor of Business Administration, Marketing

Grade: Cum Laude

Activities and societies: Athletics Department Assistant; Flag Team member (Captain 2018–2022); supported administrative tasks and student access/registration.

Bachelor of Business Administration with a Major in Marketing at Universidad del Sagrado Corazón, graduating Cum Laude in May 2022. Relevant coursework included consumer behavior, strategic marketing, promotional strategies, and business law.