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Alex Turner

@alexturner1

Senior SEO & Digital Marketing Lead combining technical SEO depth with organic growth and team leadership for measurable results.

United Kingdom
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What I'm looking for

I’m looking for a performance-led SEO role where I can own technical strategy and organic growth, lead specialists, and drive measurable revenue impact—especially through migrations, Core Web Vitals, and emerging AI/LLM visibility.

I’m a senior SEO and digital marketing lead with 7+ years’ experience across agency, in-house, and consultancy roles. I combine technical SEO depth—migrations, Core Web Vitals, and AI/LLM visibility—with the commercial range to lead organic growth programmes and performance-led delivery.

I’ve owned SEO strategy for brands including Tropic Skincare, First Response Finance, Motel Rocks, PrettyLittleThing, and Tamatanga, plus enterprise SEO support delivered for Ford. My work focuses on measurable outcomes, such as +66% organic application growth over 2 years and +237% QoQ click growth, including 100% AI platform visibility tracked across Grok, Gemini, ChatGPT, and Perplexity.

My core strengths are rooted in technical audit precision and growth strategy: site architecture, crawl and indexation, structured data, JavaScript rendering, log file analysis, E-E-A-T assessment, and redirect planning for domain migrations and regulated environments. I connect technical audits, backlink acquisition, content planning, and CRO insight to drive organic application growth, revenue, retention, and performance that stakeholders can trust.

I also lead teams and build delivery consistency at scale. In my current role (SEO Lead – Strategy & Delivery at Unlimited Content), I owned strategy and quality standards across 44 active clients, guided six account managers and specialists, and produced and QA’d technical SEO audits, strategic roadmaps, and migration recovery guidance. I’ve additionally identified upsell opportunities and generated over $23,000 (approx. £17,100) in additional revenue through website builds, backlink packages, technical projects, and migrations—while introducing GEO/LLM visibility as a new service offering.

Experience

Work history, roles, and key accomplishments

UC

SEO Lead (Strategy & Delivery)

Unlimited Content

Feb 2025 - May 2026 (1 year 3 months)

Owned SEO strategy and quality standards across 44 active clients, adjusting plans based on SERP volatility and core update monitoring. Led delivery and QA of technical SEO audits and introduced GEO/LLM visibility, contributing to +237% QoQ click growth and 100% AI platform visibility, plus $23,000+ in upsell revenue.

GR

SEO Consultant (Freelance)

Growthack

Sep 2024 - Jan 2025 (4 months)

Delivered technical SEO audits, competitor research, and site architecture analysis, producing prioritised roadmaps for B2B and service-led clients. Translated complex technical findings into clear, commercially prioritised action plans.

FF

Technical SEO Specialist

First Response Finance

May 2022 - Sep 2024 (2 years 4 months)

Owned technical SEO delivery through a full domain restructure, brand refresh, and tone-of-voice migration in a regulated consumer finance environment, maintaining organic visibility and application volume. Drove +66% organic application growth over two years and £655K quarterly profit from consumer-direct organic, alongside a structured backlink acquisition campaign and conversion improvements fo

Education

Degrees, certifications, and relevant coursework

EG

Ellis Guilford

BTEC Level 2, Information Technology

Completed a BTEC Level 2 programme including Information Technology, English (Media and Literature), Mathematics, Graphics, and Science at Ellis Guilford in Nottingham.

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