Alexander Utz
@alexanderutz
I am an AdTech operations specialist driving double-digit revenue uplifts through monetization strategy and technical optimization.
What I'm looking for
I am an Ad Operations Specialist with experience leading monetization strategy and technical ad implementations across mobile and desktop. I focus on optimizing formats, placements and loading behavior to maximize revenue while preserving user experience.
I have led rollouts of high-impact ad units and A/B tests that produced RPS uplifts ranging from 20% to over 90%. I analyze monetization performance and deliver actionable insights that inform company-wide ad strategy and product alignment.
As an Operations Manager and Technical SSP Consultant, I managed publisher relationships, oversaw SSP setups, led publisher onboarding and provided 2nd/3rd-level technical support. I also owned sales reporting and analytics initiatives to inform advertising revenue optimization.
Earlier I worked in QA and PMO, overseeing teams of 20+ and implementing automation to improve SLAs and processes. I work hands-on with ad platforms and dev tools, enjoy troubleshooting complex technical issues, and prioritize data-driven decisions that scale revenue.
Experience
Work history, roles, and key accomplishments
Ad Operations Specialist
Omni Calculator
Mar 2025 - Present (5 months)
Led monetization strategy and ad implementation for Omni Calculator via own consultancy, rolling out high-impact ad units and A/B tests that increased RPS by 20–90% and produced forecasted five-figure monthly uplifts.
Technical SSP Consultant
Traffective GmbH
Jan 2008 - Jan 2011 (3 years)
Onboarded publishers and managed SSP technical setups during an apprenticeship at Traffective, troubleshooting ad-serving issues and driving reporting and optimization to improve revenue per session.
Education
Degrees, certifications, and relevant coursework
Traffective GmbH
Apprenticeship training, Apprenticeship
2008 - 2011
Activities and societies: Managed relationships with key publishing partners, oversaw technical SSP setup and ad-serving operations, provided 2nd/3rd-level technical support and publisher onboarding, and led sales reporting and analytics initiatives.
Completed apprenticeship training at Traffective GmbH from 2008 to 2011.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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