Krzysztof Walczak - Senior MarTech Specialist - Essencemediacom | Himalayas
Krzysztof WalczakKW
Open to opportunities

Krzysztof Walczak

@krzysztofwalczak

Results-driven Marketing Technology Specialist with strong AdOps background.

Poland

What I'm looking for

I am looking for a role that fosters innovation and allows me to leverage my expertise in marketing technology to drive impactful results.

As a Senior MarTech Specialist at Essencemediacom, I lead the setup and execution of Dynamic Creative Optimization (DCO) projects, ensuring seamless implementation and optimization for performance-driven campaigns. My expertise in leveraging Google Marketing Platform 360 has allowed me to deliver comprehensive campaign performance reports that provide actionable insights, enhancing marketing strategies for my clients.

My journey in marketing technology has been fueled by a passion for data-driven decision-making and digital innovation. I have a proven track record of supporting clients in acquiring new marketing technologies, guiding them through the selection and implementation process. My role also involves managing client relationships, ensuring timely delivery of products and services while addressing any concerns that arise, all while maintaining a strong company reputation.

Experience

Work history, roles, and key accomplishments

ES
Current

Senior MarTech Specialist

Essencemediacom

Jul 2024 - Present (11 months)

Led the setup and execution of Dynamic Creative Optimization (DCO) projects, ensuring seamless implementation and optimization for performance-driven campaigns. Delivered comprehensive campaign performance reports and assisted in developing custom reporting solutions using Google Marketing Platform 360.

O-

MDM Analyst Subject Matter Expert

O-I

Jan 2020 - Nov 2021 (1 year 10 months)

Participated in knowledge transfer across company units and designed technical reports. Managed user accounts and permissions for optimal system security while supporting teams in delivering quality products and services.

Education

Degrees, certifications, and relevant coursework

Krzysztof hasn't added their education

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Tech stack

Software and tools used professionally

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