At Annalect India, I led analytics delivery for GAP Inc. across multiple brands and markets, delivering projects from requirements through launch. I also owned peak-season and Black Friday reporting in 2024 and 2025.
I designed tracking controls that ensured every ad campaign’s spend was reported, audited 497 automated data feeds, and flagged 309 as redundant. I also automated a manual Excel fee calculation into a daily SQL model fed by an API pipeline, matching the original figures exactly.
At Gracenote, A Nielsen Company, I improved data quality and worked with data engineers on pipelines and dynamic SQL, helping cut processing time by 80%. I’ve also used Python for exploratory analysis and linear regression, and built dashboards and analytical reporting.
