Ahlem Farhani
@ahlemfarhani
I build and grow e-commerce stores through sales, content, and customer acquisition.
TunisiaWhat I'm looking for
I've launched and managed two online stores across Facebook, Instagram, and TikTok, owning sales, customer service, order processing, stock, logistics, content, and Meta Ads. My acquisition and loyalty strategies contributed to more than 20% sales growth.
At Merkado, I managed and optimized catalogs of 300+ SKUs, improving category visibility by 15% through pricing, merchandising, and performance analysis. At Jumia, I supervised operations, supported major Black Friday and seasonal campaigns, and onboarded 40+ sellers.
I've also coordinated field and phone marketing, catering, and on-site delivery for VIP and VVIP events in Saudi Arabia, including Al Nassr FC matches. I bring hands-on e-commerce operations, customer journey optimization, and international GCC market experience.
Experience
Work history, roles, and key accomplishments
Commercial Specialist
Personal Projects
Jan 2023 - Jan 2025 (2 years)
Launched and managed two online stores across social platforms, handling sales, customer service, and logistics. Developed customer acquisition strategies that increased sales by 20%.
Event & Field Marketing Coordinator
70 Taste
Jan 2022 - Jan 2023 (1 year)
Executed field and phone marketing campaigns to promote products and establish partnerships. Coordinated catering and on-site operations for VIP and VVIP events, including Al Nassr FC matches.
Category Manager
Merkado
Jan 2020 - Jan 2022 (2 years)
Managed and optimized product catalogs of over 300 SKUs, including descriptions, pricing, and merchandising. Analyzed category performance and implemented strategies that increased visibility by 15%.
Team Leader
Jumia
Jan 2018 - Jan 2020 (2 years)
Supervised operational teams through planning, task distribution, and daily briefings. Organized major campaigns such as Black Friday and seasonal promotions, and developed and onboarded over 40 sellers.
Education
Degrees, certifications, and relevant coursework
Higher Institute of Telecommunication
Professional Training, Telecommunications
2011 - 2013
Professional training in Telecommunications.
Tech stack
Software and tools used professionally
Availability
Location
TunisiaAuthorized to work in
Job categories
Skills
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