Skip to main content
Adriano Martins BarcellosAB
Looking for a job

Adriano Martins Barcellos

@adrianomartinsbarcel

Social Media Manager at Sydney Tantra, building an AI content engine that turns briefs into on-brand, ready-to-post carousels.

Australia
Message

At Sydney Tantra, I write social, email, and web content within clear sensitivity rules, keeping claims accurate and platform-safe. I also migrated and segmented a 1,330-contact list, with tailored copy, subject-line tests, and click-triggered follow-ups.

At Adriano Studios, I designed and built an AI content pipeline that turns a brief into scripted, illustrated, platform-ready carousels. It runs several brands with their own voice and visual profile, and its copy beat the professional carousel system it was tested against in blind comparisons.

At Embodied Experiences, I ran campaigns for workshops, events, and offers, from messaging and social content through email promotions and reporting. I also bring UX research experience in surveys and journey mapping, and use audience insights and campaign results to shape what I create next.

Experience

Work history, roles, and key accomplishments

AS
Current

AI Content Engine (own build)

Adriano Studios

Jan 2026 - Present (9 months)

Designed and built an AI production pipeline for social content, turning briefs into scripted, illustrated, rendered posts. In blind side-by-side tests, the engine's copy beat the professional carousel system it was benchmarked against.

AR
Current

Event Crew / Supervisor

All Ranks

Feb 2025 - Present (1 year 8 months)

Delivered major Sydney live events with fast-paced execution, clear communication and coordination under changing priorities.

ST
Current

Digital Marketing / Web / CX

Sydney Tantra

Jun 2021 - Present (5 years 4 months)

Writes the practice's social, email and web content under its content rules, including sensitivity limits and platform-safe framing. Migrated and segmented a 1,330-contact list by interest, and owns the content and search program and website, including a full replatform to Next.js.

OM

Digital Strategy & Operations Lead

One Stop Marine

Jan 2025 - Dec 2026 (1 year 11 months)

Wrote and shipped a reactivation campaign to the past-client base, with first enquiries landing within days. Documented brand and design systems across three brands, and implemented GA4 conversion tracking and monthly performance reporting.

EE

Co-founder / Digital Marketing & Events

Embodied Experiences

Dec 2021 - Dec 2025 (4 years)

Ran multi-channel campaigns end to end for workshops, events and offers, including concept, messaging, social content, email promotions, landing pages, scheduling and post-campaign reporting. Built and maintained client and in-house websites on Shopify, WordPress, Squarespace, and Wix.

OI

UX Researcher / Digital Marketing

Olistiko & InNomad

Jan 2020 - Dec 2022 (2 years 11 months)

Conducted stakeholder workshops, competitor analysis, surveys and journey mapping to inform site structure, content and conversion decisions.

Education

Degrees, certifications, and relevant coursework

BA

Bachelor of Business Management & Administration

Bachelor, Business Management & Administration

Completed a Bachelor of Business Management & Administration.

AI

AIPE

Advanced Diploma, Project Management

Completed an Advanced Diploma of Project Management.

SC

SB Copy

Certificate, Copywriting, Influence & Persuasion

Completed training in Copywriting, Influence & Persuasion.

Interaction Design Foundation logoIF

Interaction Design Foundation

Certificate, User Research, Journey Mapping, Service Design and Design Thinking

Completed training in User Research, Journey Mapping, Service Design and Design Thinking.

Get matched with your dream remote job

Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!

Sign up
Himalayas profile for an example user named Frankie Sullivan