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Jamie Waterhouse

@jamiewaterhouse

Experience and Communications Lead at EnergyAustralia, shaping customer communications for solar, battery and VPP products.

Australia

Message

At EnergyAustralia, I drive communications strategy across the Customer Assets product suite, spanning solar, battery and VPP technology. I own product page copy and customer emails, working with Legal and Compliance to prepare complex, regulation-sensitive content for market.

At Telstra, I led a strategic refresh of About Telstra and drove the editorial direction of Telstra Exchange. I bring a practical, judgement-first approach to integrating AI into content workflows while keeping quality and accuracy front and centre.

Experience

Work history, roles, and key accomplishments

Current

Experience and Communications Lead

Current

EnergyAustralia

Mar 2026 - Present (7 months)

Drive communications strategy across the Customer Assets product suite, spanning solar, battery and VPP technology. Own product page copy and customer emails, working closely with Legal and Compliance to get complex, regulation-sensitive content ready for market.

AI Workflow Integration Communication Skills Content Strategy Copywriting Stakeholder Engagement Cross Functional Collaboration

Content Writer

EnergyAustralia

Jul 2024 - Mar 2026 (1 year 8 months)

Shaped customer communications and web copy across the Customer Assets product suite, spanning solar, battery and VPP technology. Worked directly with Legal and Compliance to get complex, regulation-sensitive content ready for market.

Content Strategy Copywriting Stakeholder Engagement Cross Functional Collaboration

Content Marketing Manager

Realtair

May 2022 - May 2023 (1 year)

Owned content end-to-end across blogs, EDMs, website, newsletters and video, building the content operating process and tone of voice from the ground up. Measured content effectiveness to continually refine approach in support of Realtair's demand generation strategy.

Content Strategy Copywriting Tone of Voice Demand Generation Case Studies Proofreading Quality Control

Digital Marketing Lead

The Big Issue

Jun 2021 - May 2022 (11 months)

Managed content for The Big Issue's fortnightly magazine release, creating social media posts and publishing blogs to support each edition. Developed eDM campaigns to build awareness of each edition and encourage vendor sales.

Content Strategy Social Media Email Marketing Digital Content Strategy Fundraising Brand Awareness

Social Media Manager

City of Melbourne

Jan 2019 - Feb 2020 (1 year 1 month)

Led the roll-out of social media customer care at City of Melbourne, owning all social media customer interaction points. Delivered social support in collaboration with Customer Relations and translated complex council messaging into engaging content.

Social Media Customer Service Content Creation Analytics Stakeholder Engagement

Issues and Content Specialist

Telstra

Feb 2018 - Dec 2018 (10 months)

Brought together a diverse background across content creation and issues management. Developed and optimised internal social media processes and established the process for identifying misuse of Telstra social channels.

Content Creation Issues Management Social Media Process Development

Social Operations and Issues Lead

Telstra

Aug 2016 - Feb 2018 (1 year 6 months)

Acted as the conduit between Telstra's Communications team and Customer Care, supporting people through major crises and day-to-day social activity. Owned tone of voice for issues and crisis communications and delivered in-person tone of voice training and mentoring to the Customer Care team.

Issues Management Crisis Communications Tone of Voice Training Mentorship Social Media Governance

Social Media Content and Community Manager

Telstra

Apr 2015 - Aug 2016 (1 year 4 months)

Nurtured communities across Telstra's online presences, including Facebook, Twitter, LinkedIn and Google+, and curated content on Telstra's internal social sharing platform, LinkedIn Elevate. Created and executed engaging social media content across Telstra's social channels, ensuring community strategy supported overall brand goals.

Social Media Community Management Content Creation Brand Strategy

Social Media Adviser

Telstra

Jun 2013 - Apr 2015 (1 year 10 months)

Led a strategic refresh of About Telstra, Telstra's corporate website, overseeing content model, web strategy and development. Drove the editorial direction of Telstra's corporate blog, Telstra Exchange, delivering timely Telstra news and information online.

Web Strategy Content Strategy SEO Analytics Social Media Editorial Direction