Open to opportunities

Aditi Pathak

@aditipathak1

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Social Media Content Director driving growth through short-form video and strategy.

India

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What I'm looking for

I am seeking a role leading content strategy and short-form video production at a growth-focused company that values creativity, data-driven results, and opportunities for global impact.

I am an innovative Social Media Content Director with 4+ years of experience turning ideas into engaging visual narratives that grow audiences and boost conversions. I specialize in short-form video direction, campaign conceptualization, and SEO-driven content marketing across education, business, and e-commerce sectors.

I have led content development for global education and healthcare campaigns, collaborating with cross-functional teams to align creative direction with brand goals, and delivering measurable results such as 65% engagement growth and 45% increased web traffic.

I bring strong skills in data analytics, copywriting, digital advertising, and team leadership, and I'm open to employer sponsorship and relocation to contribute creative leadership and performance-driven content strategy to your brand.

Experience

Work history, roles, and key accomplishments

Current

Social Media Content Director

Current

Elite Experse

Led content development for educational campaigns, driving 65% engagement growth in six months and producing interactive videos and digital campaigns aligned with global brand goals.

Content Strategy Performance Analytics Team Leadership SEO

Digital Content Creator

i2a Technologies Pvt. Ltd.

May 2024 - Jul 2025 (1 year 2 months)

Designed data-driven content strategies that increased web traffic by 45% and produced short educational promotional videos aligned with audience insights.

Content Strategy Video Production SEO Analytics Copywriting Audience Research

Social Media Manager

DMD Bonds

Jan 2023 - May 2024 (1 year 4 months)

Managed brand storytelling and led creative production teams, boosting engagement 60% through trend-based video campaigns and optimised digital ad strategies.

Social Media Management Campaigns Paid Advertising Team Leadership Copywriting Performance Optimization Trend Analysis

Content Writer & Communications Specialist

StartupLanes

Jan 2022 - Jan 2023 (1 year)

Built online presence for startups through brand storytelling and blog content, publishing 30+ high-ranking articles and collaborating with international founders to improve visibility.

Content Writing SEO Brand storytelling Research