At Smart Clicks, I advised the Founder on cross-functional strategy for Project THRIVE and company initiatives, improving execution efficiency by ~80%. I also led Marketing and HR interns and worked with executive leadership on strategic initiatives and high-priority decisions.
At Daily Organics, I benchmarked organic D2C brands and analyzed sustainable agriculture companies to inform market positioning and early-stage go-to-market decisions. I also built and managed a stakeholder outreach pipeline.
At IChhori, I conducted interviews about women’s socio-digital challenges and translated the findings into insight themes for campaign development. I founded Sakhi - Women's Digital Platform, shaped its strategy around anonymity and accessibility, and paused at the MVP stage after testing product hypotheses. My Quora Writing Portfolio has received 400,000+ views.
