Abi User
@abiuser1
Lead Product Designer helping teams ship user-centric AI and digital products.
What I'm looking for
I’m a Lead Product Designer with 8+ years of experience building user-centric digital products, leading design teams, and delivering MVPs that generate real user testing and feedback loops. I’ve developed strategic design roadmaps, created UX prototypes, and partnered with cross-functional teams to define user flows, improve usability, and optimize UX metrics.
At KhiladiPro, I led the entire design team for an AI-powered sports coaching app—mentoring junior designers, onboarding interns, and contributing investor-ready pitch decks and app mockups that supported a $1.5M pre-seed funding round. Previously at SuperShare, I designed and prototyped UI/UX features that helped bump user engagement by 12% and supported a $6.5M Series A funding round through persuasive pitch deck visuals and product demos.
Experience
Work history, roles, and key accomplishments
Lead/Founding Product Designer
KhiladiPro
Jun 2023 - Present (3 years)
Developed the product design roadmap and created user-centric prototypes for an AI-powered sports coaching app. Led the design team and investor pitch materials, contributing to a $1.5M pre-seed funding round, and delivered the MVP to enable early user testing.
Senior Product Designer
SuperShare
May 2022 - Jun 2023 (1 year 1 month)
Designed and prototyped key UI/UX features for a content-sharing platform, improving user engagement by 12%. Supported a $6.5M Series A funding round with pitch deck visuals and product demos, and partnered with developers to iterate on the MVP.
Designer II
Shopee
Jan 2022 - Apr 2022 (3 months)
Created motion graphics, animations, and video content for e-commerce marketing campaigns, including animated UI elements and promotional visuals. Collaborated with marketing and UX teams to maintain brand consistency, helping increase promotional click-through rates by 7%.
Designer I
IBSW
Jan 2020 - Jan 2022 (2 years)
Produced branding materials, brochures, and educational graphics for a design school. Managed multiple projects end-to-end from concept to final production while collaborating with faculty and staff on visual communications for programs and events.
Graphic Designer
ClickMyGo Photography
Feb 2017 - Jan 2020 (2 years 11 months)
Supported senior designers on client projects, including photo editing and layout design. Created social media and marketing collateral under tight deadlines.
Photographer
Photovu Stories
Apr 2016 - Feb 2017 (10 months)
Captured and edited educational and lifestyle photographs for digital content. Collaborated with the creative team to produce visually engaging photo stories.
Education
Degrees, certifications, and relevant coursework
Martin Luther Christian University
Master's in Visual Arts and Communication, Visual Arts and Communication
2024 -
Pursuing a Master's in Visual Arts and Communication. Expected to complete in 2026.
Asian Institute of Design
Diploma in Design & Visual Communication, Design and Visual Communication
Completed a Diploma in Design & Visual Communication.
Mar Ivanios College
Bachelor of Commerce (Information Technology), Information Technology
Earned a Bachelor of Commerce focused on Information Technology.
Availability
Location
Authorized to work in
Portfolio
abiarul.framer.websiteSalary expectations
Social media
Job categories
Skills
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