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Abhinav Eldurkar

@abhinaveldurkar

I’m a marketing strategist who uses audience segmentation and PPC to drive ROAS and growth.

United States
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What I'm looking for

I’m looking for a full-time marketing role that values innovation. I want to lead data-driven campaigns using segmentation, bid strategy, and PPC optimization—partnering cross-functionally to improve ROAS, conversions, and audience engagement.

I’m a marketing strategist focused on audience segmentation, bid management, and pay-per-click optimization. I’ve delivered data-driven campaigns that improve return on ad spend and strengthen consumer engagement across multiple platforms.

In my current role at Greenfluence, I led a targeted Google Ads campaign using audience segmentation and strategic bidding to increase ROAS. I analyze ad performance data to improve conversion rates, boosting website traffic while keeping efforts aligned to campaign goals.

Before that, I built practical performance marketing experience as a Digital Marketing Intern at Rhythmed Media. I optimized Meta ad campaigns using performance insights—raising engagement and increasing ad sales revenue—while also executing Google Ads across search and display with refined targeting, bidding, and pacing.

I also gained hands-on marketing and fan-experience exposure through my internship with U. of O. Athletics, coordinating game-day operations and creating Oregon Ducks-inspired graphics. I care about cross-functional collaboration and clear communication, and I’m eager to grow professionally in a full time role that values marketing innovation.

Experience

Work history, roles, and key accomplishments

RM

Digital Marketing Intern

Rhythmed Media

Jan 2024 - Mar 2024 (2 months)

Optimized Meta ad campaigns using performance insights, increasing ad sales revenue by boosting engagement rates across Reels, Stories, and in-feed placements. Conducted market research and ran Google Ads across search and display, refining targeting and bidding to improve key performance indicators.

UA

Marketing & Fan Experience Intern

University of Oregon Athletics

Sep 2023 - Mar 2024 (6 months)

Coordinated home football game event operations and logistics to ensure a successful game-day experience. Designed Oregon Ducks-inspired graphics to improve brand uniformity and mentored colleagues on SoundDirector to enhance the in-game atmosphere.

Education

Degrees, certifications, and relevant coursework

University of Oregon logoUO

University of Oregon

Bachelor of Science, Business Administration & Economics

Earned a B.S. in Business Administration & Economics from the University of Oregon, completed in June 2025.

BC

Business Copilot

Certificate: Business Copilot-AI Powered Shopping Ads, AI-Powered Shopping Ads

Completed the Business Copilot-AI Powered Shopping Ads program in 2025.

Google logoGO

Google

Certificate: Google Ads Search, Google Ads

Completed Google Ads Search training/certification in 2025.

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